LONDON - The Milk Development Council (MDC) is searching for a marketing agency to promote
has continued to dominate industry developments, with search rocketing up the food chain, the launch ... community really starting to adopt search as a core part of their media planning. Personally, I enjoyed talking to many senior people within the ad and agency community now embracing what the search industry ...
Universal McCann to head up its search and affiliate division. Existing clients include Net a Porter, Park ...
LONDON - Thomson Local is on the hunt for an agency to handle the direct marketing account for its Thomson Directories brand.
LONDON - Glenfiddich, the whisky brand owned by William Grant & Sons, has kicked off a search
The business is currently held by Mediaedge:cia, which has handled the account for the past 12 years. The review will be handled by Oystercatchers, the agency search business that was recently launched by Suki Thompson, a founder of the Haystack Group, and Peter Cowie, the chief executive ...
LONDON - LG Electronics has kicked off a search for its first worldwide media agency network
Finance firms spend on traditional marketing relating to lending, across mortgages, credit cards and personal loans, has plunged since the squeeze began. Total adspend by banks, building societies and credit-card companies on advertising and direct marketing, excluding search and email, fell by 15m or 28% to 38m ...
and is looking to boost its online presence, across both display and search. The two appointments take MediaVest ...
to over 25m since it employed I-Level to handle digital display and search in 2005, making it one of the biggest accounts held by the agency. In August, however, Sky took its search account out of I ... . In an unexpected move, and after an elongated pitch process lasting several months, Sky chose to split its search ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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