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Brand Republic's top stories of 2007

, when the search giant lined up a $3.1bn deal to buy online display ad network DoubleClick. Sorrell went ...

US regulator clears Google to acquire DoubleClick

to manage their search and display-ad campaigns. DoubleClick uses various techniques to help companies target their ads to specific internet users. Google stores its users searching habits in a way that can ... at consumers using particular search terms. Critics argue that Google and DoubleClick would be able to merge ...

Match.com launches Facebook dating application

and search for dates on behalf of their single friends. Alternatively, existing Match.com members can ask ...

Empire Stores appoints Tamar to develop search

LONDON - Home shopping brand Empire Stores has appointed search marketing agency Tamar as its...Tamar will be tasked with implementing a structured search engine optimisation (SEO) campaign to increase Empire Stores online presence with the aim of attracting new customers and driving customer loyalty. Rebecca Smith, e-commerce manager at Empire Stores, said: As the convergence of the home ...

InBev's vice-president of marketing resigns to return to US

will return to the US in February, and InBev UK will start the search for a replacement immediately ...

How much will consumers shop online for Christmas?

was the most searched for product by UK internet shoppers during November, according to figures from Hitwise. The data showed that there have been 13 times more online searches for the Wii games console so far ... discount shopping vouchers helped the word "vouchers" to become one of the top 10 fastest growing search ...

Clear Channel in charity competition with Everyclick.com

January to March 2008 by inspiring supporters to use Everyclick.com s search engine, which gives money to charity every time you search. The winning charity will receive a national outdoor advertising campaign ... .com for their search, it would generate over 76m a year for UK charities -- without costing them a penny. ...

Search firm offers clients competitor-monitoring service

search engine optimisation work for clients by monitoring their rivals' search strategies....searches and technology to find out what close competitors are doing to maintain their search engine optimisation advantage. Having compiled and analysed the data the agency will suggest new search approaches ... competitors in the search market. Top Position, which was founded in 2001 by Daniel Jupp, is a Google ...

Commercial radio seeks advertisers for network event

forward with new ideas for this year s event. The search is being co-ordinated by Sony Award winner ...

IPA reports big increase in membership

The agencies include five digital agencies, four search agencies and two full ... ; Digitas; Dunnhumby; Dynamic Advertising Group; Glass Partnership; GSW Junction 11; I Spy Search; Pravda Advertising; Reading Room; Sapient Interactive; Steak Media; The Partnership; The Search Works; and The Walker ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.