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Empire Stores appoints Tamar to develop search

LONDON - Home shopping brand Empire Stores has appointed search marketing agency Tamar as its...Tamar will be tasked with implementing a structured search engine optimisation (SEO) campaign to increase Empire Stores online presence with the aim of attracting new customers and driving customer loyalty. Rebecca Smith, e-commerce manager at Empire Stores, said: As the convergence of the home ...

Timberland kicks off agency search

Timberland, the clothing and footwear brand, is looking for an agency to handle its £5 million global advertising task.

Digital brief: Fortnum & Mason expands its digital marketing

of VCCP Search to handle paid and natural search. It is the first time it has used a search agency.

Visa offers celebrity shopping tips on website

to have narrowed its search for a global media agency to OMD and Mediaedge:cia. With Starcom and Aegis ...

Hotline: Fortnum & Mason appoints VCCP Search

Fortnum & Mason has appointed VCCP Search as its first specialist search engine marketing agency

The Work: Private view

's beginning to look a lot like Nike, as we see shoppers stampeding en masse in search of something for Aunt ...

Zavvi launches first TV campaign

and editorial across AOL s entertainment and shopping pages, as well as extensive search activity with all major search engines and a banner advert campaign targeted towards youth sites such as MySpace. Steve ...

Visits to high street websites overtake online-only retailers

street retailers have been more successful at gaining traffic from search engines during October, with search engines accounting for 37.1% of their upstream traffic compared with 30.4% for the for pure ...

Retailers adopt new strategies for Christmas 2007

will be advertised more widely and investment in search will rise. We have seen 30% to 40% increases in online sales ...

The Work: New Campaigns - UK

the city searching for the five MyFaves friends he has lost. As he finds them, they join up to create a ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.