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Holiday Cottages Group hires agencies for £8m brief

8 million over the next 12 months. Efficient Frontier will handle paid search marketing campaigns ...

Special Report, Direct Marketing: charting the route to integration

with the 10 weeks before it.' Along with the above-the-line work, the brand ran an online search campaign ...

Trading Places (13 Nov): This week's people moves in advertising, digital, marketing and media

. The search for Luke Johnson 's successor began in August. Burns will leave his post as chairman of Santander ...

All Response Media appoints new managing director

The agency's current managing director, Colin Gillespie, is staying with the business, but will become chief strategy officer. Gillespie, who has been with All Response Media for 14 years, will also take an active role in Havas' Indian-based search firm. Chief executive Andy Sloan said the current ...

Bellwether shows cuts slowing as companies adopt positive outlook

.5% and internet search up 5.4%, with sales promotion down 4.5% and direct marketing down 4.7%. Rory Sutherland ...

Monarch Airlines drops offline for online in Lapland activity

for Lapland holidays and the annual search for Santa, will also seek to engage children as well as adults in a ...

Meet Robin Auld, Domino's Pizza

success online by increasing our investment in search engine optimisation and pay- per-click initiatives ...

Facebook becomes a major source of traffic for Capital One

of websites. They have also become the second biggest source of traffic for other sites after search engines ...

VCCP Search lands Sage search account

LONDON - Sage (UK) has handed its paid and natural search accounts to VCCP Search without a pitch....activities. VCCP did not disclose the size of the Sage search account. Kirsten Pistor, partner and client services director at VCCP Search, said it would focus on driving direct response to Sage, as well ...

Parenting site Bounty.com relaunches as organiser for new mums

improved and expanded its baby names section, the site's top Google search term. James Gover, online ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.