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Viral View - Tips for success

11 Dec 2009 | by Jimmy Maymann

for the marketer and useful to consumers because they don t have to search for your online presence or wait ...

And in the real world... GM, BBC, Google, CBS and Tesco

09 Dec 2009

are considering launching joint websites in which to sell articles a move to defend themselves against search ...

And in the real world... Tesco, Google, Alistair Darling and more

08 Dec 2009

display results from social networking sites in its search pages, in a bid to fend off competition from smaller information sources such as Twitter. The "real-time search" development aims to bring users more up-to-date information when searching the web. Source: The Guardian ...

And in the real world....Aer Lingus, Barclays, Microsoft, Google, Unilever, Birds Eye Iglo, Findus Group

03 Dec 2009 | by Noel Bussey

0 0 1 32 184 1 1 225 11.773 0 0 0 Microsoft's top search ...

Johnston Press websites to introduce paywalls

30 Nov 2009 | by Staff

. Earlier this month, Rupert Murdoch said he would try to block his sites from showing up on Google search ...

Freelance producers launch talent search website

24 Nov 2009 | by Claire Billings

LONDON - A group of 35 freelance producers have launched an online resource called The Poolhouse, to act as a central access point for agencies looking for freelance production talent.

Peperami announces "crowd-sourcing" prize winners

24 Nov 2009 | by Staff

The snack brand today announced that Kevin Baldwin, a copywriter from London and Rowland Davies, an ex-creative director from Munich, had scooped the prize. The competition, which bypassed traditional agencies in search of a creative idea, sparked outrage in adland. Noam Buchalter, marketing manager ...

Microsoft and News Corp in talks over blocking Google

23 Nov 2009 | by Anne Cassidy

paying Rupert Murdoch's company to list news content on its search engine Bing....Rupert Murdoch's News Corp announced last week that it was looking at pulling its news content off Google. The Microsoft deal, reported by the FT , could spark a search engine battle and also offer hope ... is being viewed as a direct assault on Google's search engine by Microsoft. ...

Brothers in arms? Digital display & search

11 Nov 2009 | by By Jonas Jaanimagi, managing partner, WebAds UK

(especially if your job is on the line) and go with the hard facts easily at hand and stick with search ... increasingly showing the benefits of search and display working together. The Atlas Institute recently found that when a single advertiser exposed users to both display and search ads the conversion rate jumped 22 per ...

Mediaedge:cia wins IPA Effectiveness Grand Prix for Morrisons campaign

09 Nov 2009 | by Staff

, such as magazines, internet, DM as well search and sponsorships. As a result, Maximuscle has generated a payback ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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