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UK Wi-Fi media channel launches with BT deal

as part of its launch of Bing, giving users free Wi-Fi access in return for performing a search. JiWire ...

Google puts money behind wind power

Google will invest in Atlantic Wind Connection (AWC), which is developing a backbone of power hubs collecting power from wind turbines. The infrastructure will connect 6,000 offshore wind turbines on the Mid-Atlantic coast, stretching from New Jersey to Virginia. The search giant has not disclosed how much it has ...

AOL: Returning to the fray

of digital products and search at Media Contacts, is more optimistic. He says that as paywalls go up, AOL ...

Google's search switch sparks 'bid spike' fears

Brands have attacked Google's plans to relax its trademark policy, which search marketing experts...to Tom Jones, head of media at search marketing agency iCrossing, it produced a "bidding-price spike". He ... director of VCCP Search, said the changes could drive bidding prices up "by more than 50%", but added ... , head of European communications at Honda, warned that the search giant s revised trademark policy may ...

PROMOTIONAL FEATURES: The Road to Recovery Essays

for the truly integrated agency Social v search The pros and cons of search versus social, by EHS 4D ...

PROMOTIONAL FEATURE: Find and target customers in the social media maze

to locate them. We take our clients opted-in email address lists and search social media sites for profiles ...

Microsoft nets deal for Thomson Local to sell Bing ads

reseller of AdCenter, the pay-per-click offering for its Bing search engine....to target consumers on Microsoft's new search experience, Bing. "Our focus is to ensure our customers gain the local, targeted consumer exposure they need, and to give users relevant search results across ... March in a bid to grow its 3% share of UK search engine queries. ...

Slogan competition picks crop from the past year

This year's winner of endline data search service Adslogan's annual competition will be announced online, early in September. Last year's AdSlogan winner was VCCP s catchphrase 'Simples' for Comparethemarket.com, followed by Lynx Bullett s 'Pocket pulling power' by Bartle Bogle Hegarty New York. In third ...

What Next in Digital?

is an enormous area covering everything from paid search to PR," she says. "You won't find all the skills in a ...

Confessions of an internet adman

screen. Don't believe me? Just search "Project Natal" on Bing for a preview of the new Xbox and how ... (TV, film etc) will be available for your instant-viewing pleasure. You'll just need to search for it ... digital devices; consumers will see a new TV ad based on what they've searched for on their PC or an app ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.