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of features, and technology columnist. He believes newspapers online offerings should rely less on search ...
PHD has promoted its head of search, Nick Ellsom, to the role of head of digital....for two years, during which time the agency's pay-per-click and search optimisation operation has grown ... from search account manager to head of search, metrics and performance. He started his media career ...
." The company was previously named I Spy Search. The agency rebranded in November 2009 to become I Spy ...
. The airport operator s director of communications Malcolm Robertson will lead the search alongside director ...
for building brands and can compete with TV to push brand search, writes its chief executive, Mike Baker....drives the most brand search, pound for pound. The last result stands out as a fabulous bonus really ... causal link between posters and brand search, with consumers actively registering brand advertising ...
to handle its natural search account, following a three-way pitch.
brain activity; unsurprisingly, pre-roll ads produce brain activity most like TV, whereas search ...
Speaking at the RTS International Conference today, Morrison said that Google should not benefit from content appearing as sponsored links on its search site. He asked Google's UK chief Matt Brittin ... current search for the All3Media programme 'Peep Show', would display a sponsored link to a SeeSaw ad ...
Mitchell, who handled PR in the search for missing child Madeleine McCann, led the discussion. From ...
wealthy or the consumer searching out value. However, the strongest brands, such as Absolut, can ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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