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Trading places: this week's people moves

25 May 2012 | by Daniel Farey-Jones

search for a permanent replacement for Manny Fontenla-Novoa. Harriet Green , currently chief executive ...

O2 takes aim at PayPal with mobile payments service

26 Apr 2012 | by Sarah Shearman

users to search for an item online and to compare its price from more than 100 participating retailers ...

Facebook's Everson urges marketers to 'make a bet on us'

25 Apr 2012 | by Arif Durrani

, as Everson puts it, "amplify", how many people view their messages beyond organic search is a key cornerstone ...

Mobile adspend soars 157% as FMCG and retail brands follow consumers

20 Mar 2012 | by Sarah Shearman

) and PricewaterhouseCoopers (PwC), UK adspend on mobile media including search, display and video surged 157% year on year ... search in-store. FMCG brands have also increased their share of total mobile adspend in 2011 to 14 ... and it is predicted that total digital media spend was more than 4bn for 2011. Mobile search attracts greatest ...

Trading places: this week's people moves

24 Feb 2012 | by Daniel Farey-Jones

) M C Saatchi UK has ended its search for a group executive creative director with the appointment ...

CNBC EMEA sales boss Paul Maraviglia steps down

13 Feb 2012 | by Mark Banham

the announcement of the search for an external candidate. He joined CNBC in 2008 taking up the position from Liz ... , an external search has started for the right candidate to fill this role. Paul Maraviglia has left ...

Credit Suisse sponsors Bloomberg+ iPad app

17 Jan 2012 | by Nick Batten

The year-long sponsorship aims to boost awareness of Credit Suisse among a target audience of high-net-worth individuals. Bloomberg Television+ was released in October last year and enables users around the world to watch Bloomberg as it appears on television, access on-demand episodes of top shows, search clips ...

Review of the Year: Top 10 marketing moments of 2011

19 Dec 2011 | by Nicola Clark

soul-searching that followed in the wake of this summer's riots, it was impossible for brands ...

Gocompare calls £28m media review

08 Sep 2011 | by Katherine Levy

to oversee the pay-per-click search business, which was not part of the review. Gocompare.com s above ...

Esure kicks off digital media agency review

25 Aug 2011 | by Katherine Levy

The insurer is reviewing all digital media planning and buying as well as its search strategies across brands and products including esure, First Alternative, Halifax Car Insurance and the female- focused car insurance brand Shelias' Wheels. The review also covers affiliate partnerships and display ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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