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01 May 2012
was to differentiate Bing as a visually led search engine and raise awareness of Bing using the Homepage as a pull ...
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Manchester City in agency hunt to promote Etihad Stadium
22 May 2012 | by John Owens
Premier League champions Manchester City have a search under way for an agency to promote
PrettyGreen
01 May 2012
. Cadbury top search term (Source: Social Mention). 24,812 unique interactions with the Quak Smack ...
What's the big idea? Fiona Noble, Weber Shandwick
12 Oct 2011 | by Fiona Noble, vice-chairman, Weber Shandwick
Everyone is searching for the 'Big Idea', but much more relevant today are 'ideas that grow.... We are all in search of that overused phrase, the 'Big Idea'. Weber Shandwick believes that big ...
Marketing League Table: Public relations - PR leagues
23 May 2007
, head of PR at agency search and selection consultancy the AAR. I ve yet to see a PR pitch won ... with the traditional media. This is illustrated by travel search engine Kayak.com. Even though its business is online ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
