04 Dec 2007
| by Andrew McCormick
LONDON - Independent digital agency Profero has landed the search and digital media account...Profero beat incumbents Isobar and search agency Spannerworks to win the business, which also ...
, headed by Ross Jenkins. The division combines search engine and affiliate marketing, media planning ...
, including digital, while Spannerworks has also worked on the group s UK search activity. HBOS has been ...
13 Nov 2007
| by Andrew McCormick
LONDON - Banking group HBOS is seeking an agency to handle digital media and search activity...The group has approached media agencies with a commission to run paid search, search engine ...
including search specialist Spannerworks and an international team at Aegis to promote its international ...
of the group s digital activity, including paid search and online planning and buying. HBOS also employs ...
08 May 2007
| by Lisa Simmons
on how the return on investment goes, we ll add more channels. Housing the search and TV activity ...
the marketing push, Gillespie said. He added: There is one agency for buying across both TV and search, which means we can optimise the search strategy in line with TV. To have it under one intellectual property ...
06 Mar 2007
| by Staff
and specialist press into outdoor advertising and promotions. It will also carry out natural and paid-for search ...
11 Jul 2006
| by by James Livesley
: "Outrider is historically a search brand and we are in the process of energising it as that."
Outrider ...