The Red Consultancy loses six-figure contract with shopping site Kelkoo
16 Mar 2012 | by Sara Luker
Kelkoo has decided to bring all of Red's activities in-house as it looks to rein in PR spend and put more money behind the mechanics of its site and search capabilities. Red held the account for two ... decision to place more marketing spend on search and content, and less on PR. For the past two years ...



