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Duck and Cover in online model search

Fashion brand Duck and Cover has launched a digital campaign to attract potential models to become the new face of its marketing activity.

Latitude wins Snow+Rock digital brief

Latitude has won the search and pay-per-click accounts for outdoor retailer Snow+Rock....the brand achieve its business goals." A Latitude report claimed last week that search and comparison ...

Luxury jewellery brand Shaun Leane bolsters search strategy

UK jewellery designer of the year Shaun Leane has appointed search and social specialists Make

Tommy Hilfiger launches e-commerce iPhone app

The free app lets users browse the complete Tommy Hilfiger collection product by product, or by using search filters that allows them to find items in a specific category or price range. It also ... and entertaining experience for shoppers to explore, search and buy from the brand is an important function of our ...

BR Video: Semi-naked men hit the streets to promote My-wardrobe.com

The men stepped out in boxer shorts, bowler hats and socks with suspenders in search of some stylish clothing, and in-turn, according to St Luke's Communications, which devised the campaign, the stunt created a lot of buzz online. They wore t-shirts featuring the strapline: "Have you seen my ...

Ultimo snaps up 'too fat' Wonderbra model

nationwide search to find "real" women to front the lingerie firm's campaign for larger cup sizes. Her ... the search, with the copy "D-G. Because we're more than a handful". However she quit her job after her ...

Curvy Wonderbra model quits after being told to lose weight

." Wonderbra selected Green, who is 5ft10, a healthy size 12 and weighs 10st 5lb, following a nationwide search ... mosaic of thousands of "real" women photographed during the search to form an overall image of a close ...

The best of digital marketing - channel breakdown video webcast

The video offers insights into how marketers can generate maximum returns using channels such as social media, email, search and mobile. SpeakersChannel.tv videos feature conference presentation excerpts and backstage speaker interviews covering a range of topics. Watch the video now . ...

Twentysix to design La Redoute website

the agency announced it was launching an in-house search marketing division, headed by Ryan Scott. ...

ShopStyle fashion site set to launch in UK

The website , currently in beta phase testing in the UK, lets users search for and buy clothes, shoes, accessories and bags from hundreds of different brands, retail outlets and shopping districts ... and brands directly to shoppers via search terms, a bit like an independent personal shopper." ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.