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M2M lands Paddy Power media task

M2M was the incumbent on offline media planning and buying. It was awarded the consolidated business, estimated to be worth 8 million, after a closed pitch with the digital incumbent, Zenith. The consolidation process was led by Tom Wyse, the head of media at Paddy Power. Search and affiliate marketing ...

Justin Sampson takes chief executive role at Barb

a nine-year stint. The search for a new chief executive was conducted with the headhunter Saxton ...

Twitter in agency hunt to boost consumer appeal

The pitch process, which coincides with an agency search by rival LinkedIn, has seen the site hold ... interest stories about its users. The search is not expected to cover corporate or crisis comms work ... consumers. Twitter declined to comment on the agency search, but it is understood to have met a ...

Manchester City in agency hunt to promote Etihad Stadium

Premier League champions Manchester City have a search under way for an agency to promote

Paddy Power seeks agency help to stage more stunts

.' He added: 'We're always searching for the next big stunt.' ...

OMD retains £10m Shop Direct search business

search strategy and management account following a final shootout against MediaCom....Shop Direct Group called a pitch for its paid search as part of a two-year statutory review process ... . It is understood that Shop Direct spends up to 10m on paid search per year. The Group's offline planning ... of the future, and specifically the potential of the wider search marketplace for our brands." OMD s search ...

Vodafone hunts agency for global sponsorship pitch

for Vodafone, but the search extends beyond WPP agencies. A spokesman for Vodafone said: "Vodafone has a ...

TalkTalk seeks agency for YouView task

making it easy to use and uncomplicated". TalkTalk's search for an agency which will not impact ...

DMGT acquires international digital recruitment business

The group behind the Daily Mail has acquired international job search business Jobrapido...to be the second largest international job search engine in the world, delivering 660 million visits from job ...

Ryder Cup seeks help to showcase Scotland as the 'Home of Golf'

An agency search is under way to support the Ryder Cup when it comes to Scotland in 2014.

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.