Campaign Viral Chart: Roller skates beat drugs in new viral hit
04 May 2012 | by Ben Hall
Glass' video stays ninth, while a new ad for the search giant's Chrome browser, in which a man tries ...
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Brand barometer: Nivea viral campaign reviewed
04 May 2012
. The best will be made possible by the Microsoft search engine. Range Rover: Evoque Special Edition ...
Revolution: Social Media - ROI: Like it or lump it
04 May 2012 | by Kim Benjamin
, be that search, social media or public relations,' says Pritchard. He adds that social media is not just about ...
Youth and social media
04 May 2012 | by Sarah Gale
hint of sarcasm and when the biggest search engine was AOL. The pace of change within their lives ...
Revolution's Battle of the Brands: Microsoft vs. Google in real-time bidding
04 May 2012 | by Kim Benjamin
, scoring higher than Google when it came to agency support and current scale. The search engine, meanwhile ...
Sly Bailey to step down as CEO of Trinity Mirror
03 May 2012 | by Jeremy King
Trinity Mirror revealed in a statement that Bailey gave the board her notice today and is expected to leave at the end of the year. The group, which publishes the Daily Mirror and 130 regional newspapers, will now publicly start the search for her successor. Bailey said: "For the past 10 years I have had ...
Spotify launches iPad app
03 May 2012 | by Sarah Shearman
The app launched on iTunes yesterday (2 May) and is free to download for users with a Spotify Premium account. The app's 'Now Playing' screen allows users to view cover artwork and search for playlists, other users and music, in the same window. Social media integration is key to the new app ...
Should owner rules change?
03 May 2012
such as search and social media, dominant players have created their own monopolies. It would be impractical ...
My Media Week: Steve Hyde
02 May 2012 | by Mike Fletcher
This week Steve Hyde, chief executive of 360 Executive Search, scouts the globe for media
IPA's Creative Pioneers Challenge attracts 948 young minds
02 May 2012 | by Arif Durrani
The Institute of Practitioners in Advertising (IPA) has announced that its nationwide search
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
