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LONDON - Analysts have said that Microsoft's new Bing search engine will 'change the face of search...-fareast-language:#0400; mso-bidi-language:#0400;} The Bing search engine will replace live.com on 3 June ... to how users actually search, keeping them on the homepage. Microsoft claims 30% of searches ... , related searches and a users' search history so that if you search for holiday or flight you can get ...
Google has re-tuned its search algorithm to eliminate up to 12% of all "low quality" search returns...Last month research suggested that some 28% of paid-for search terms had been taken ... websites with similar names to offical brands sites to trap users of search engines. Google ... are responsible for 11.8% of search returns and will be penalised, while "high quality" sites are set to benefit ...
LONDON - McDonald's has appointed Oystercatchers to conduct an agency search for its employer brand
Samsung is opening a competition to select 100 bloggers around the world to cover the Olympics using its products, as it seeks to become a more "aspirational" brand.
When search engines don't give you the answer you're looking for, social search just might....The fantastic thing about search is the ability it gives us to interrogate billions of pages ... that search engines had overtaken friends, family and neighbours as the number-one resource being used for getting answers to questions. Today, the average Briton searches more frequently than they drink tea ...
Brands are failing to exploit search marketing fully, according to research carried out by the IAB....The IAB Search Marketing Barometer 2010 is based on a survey of 140 senior marketers from 91 ... the respondents (99%) believed search marketing, worth 2.15bn in the UK in 2009, could be linked more effectively ... working on traditional media did not have a sufficient appreciation of how search can help build business ...
Google is poised to roll out a change its search engine, to include factual information about...Factual information about a search term will appear as a summary in a panel on the right hand side of a search page, which it claims will help users discover new information "quickly and easily ... generation of search, which taps into the collective intelligence of the web and understands the world a bit ...
LONDON - Twitter has taken a change of tack on the development of its Twitter Search plans...The micro-blogging site started testing search a few weeks ago, putting the search box near ... in order to make search a natural part of the normal Twitter conversation page, with tweets showing up ... user searches for a term, they are given real time tweets from the wider Twitter membership base ...
in their AdWords sponsored search listings....The company is promoting its "video extensions" initiative to advertisers and agencies as a way of combining the benefits of brand advertising with the targeted relevance of search. The videos play automatically beneath brands' standard AdWords paid-search ads. An embedded URL allows users to click through ...
LONDON - The search is on for a new Channel 4 chairman as current chairman, Luke Johnson...headhunter Zygos Partnership to search for a replacement. Johnson has been in the role for six years. He ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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