Westfield begins agency search
29 Jan 2008
Westfield, the multinational shopping centre operator, is planning a direct marketing offensive this autumn to support the launch of its first London shopping complex.
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The print campaign will feature in glossy magazines and on London Underground sites throughout September, and will be accompanied by an email and search marketing push and online banner ads. Each execution shows a selection of some of the own-brand and branded products from the retailer s Autumn ...
Westfield, the multinational shopping centre operator, is planning a direct marketing offensive this autumn to support the launch of its first London shopping complex.
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