Weighing up Twitter's branded adventure
17 Feb 2012 | by Sarah Shearman
the sharpness of a 30-second TV ad versus long-form video content. Sometimes saying it shorter is better ...
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News of the World admits 'we lost our way' as final edition hits newsstands
10 Jul 2011 | by Mark Banham
brought into sharp focus Rupert Murdoch s bid to take control of satellite broadcaster BSkyB through his ...
When it's time to risk your career for that big move
11 Aug 2011 | by Gordon Carson
-too apparent. Clare Sheikh's appointment as Vodafone's group brand director brings these issues into sharp ...
Energy firms tackle mistrust as they fend off the winter chill
06 Oct 2011 | by Matthew Chapman
Anger over sharp price rises has left utilities marketers facing a tough task, writes Matt Chapman.
Ziff-Davis revenue hit by ad slump
10 Aug 2001 | by Staff,
NEW YORK - Ziff-Davis Media has reported a sharp drop in revenue and earnings for the first quarter
Ziff-Davis dumps CEO
14 Aug 2001 | by Staff,
publisher announced a sharp drop in revenue and earnings for the first quarter.
DIRECTWATCH: A weekly analysis of the direct marketing field in association with
20 Jul 2000 | by JEREMY RIDGWAY, an associate director o
33% to 29%, this was due to a sharp upturn in consumer direct mail ads, rather than a downturn...Business-to-business direct mail perked up a little in May, with 806 different creatives tracked, up 5% on April. Although business creatives as a proportion of all direct mail creatives fell from 33% to 29%, this was due to a sharp upturn in consumer direct mail ads, rather than a downturn ...
Spotify restores invite-only system as mobile app creates massive demand
11 Sep 2009 | by Darren Davidson
means a sharp spike in traffic would necessitate a rise in its payments. Sehr said: "We're extremely ... basis so any sharp uptake is more of a technical challenge rather than anything else." Music fans ...
LineOne’s price tag plummets
05 Mar 2001 | by Louise Banbury
LONDON (Brand Republic) - LineOne, the UK ISP owned by BT and United Business Media, is expected to fetch less than half its original asking price. The decline in internet stocks and a limited interest in the sale has meant a sharp fall in the ISP’s price tag since it was first put up for sale last November ...
ADVERTISING: BRIEFS
04 Apr 1996
and lasts weeks . Retailer gets Sharp Furniture Village, a South-east independent retailer, has appointed London-based Steven Sharp as its advertising and marketing agency to handle its ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
