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On the Campaign Couch ... with JB

31 May 2012 | by Jeremy Bullmore

but almost as effectively through simple association. People who have been close to creative things - famous ... effect", whereby health warnings on advertisements create the pre-conditions for an eventual total ...

Private View: Ben Walker and Dylan Jones

31 May 2012

. This simple poster does the job. All those involved have earned their two days off. Carlsberg has created ...

Phones4U horror spot tops 2011's most complained about ads

30 May 2012 | by Arif Durrani and Ben Hall

, as it was in 2010, with 5,287 complaints, followed by retail (2,349), health and beauty (2,080) IT (1 ...

Hanover scoops IT lobbying campaign from McKesson UK

29 May 2012 | by Hannah Crown

A leading health IT company has brought in lobbying help as it seeks to raise its profile...for health IT freed from the national programme, with which McKesson was not involved, and with a new ...

Lessons from The GREAT Campaign

25 May 2012 | by Luke Blair

And guess what? Not much has changed. In local government and health in particular, the closer crunching together of these two worlds under the banner of public health, accompanied by the formal creation of Health and Wellbeing Boards, is a case in point. The idea is that public health formerly managed by NHS ...

Agency concern over post-COI plan

24 May 2012 | by John Tylee

of these to produce more co-ordinated communication programmes. One comprises just the Department of Health, one ...

Inside: Critical mass

24 May 2012 | by Stuart Derrick

, health, luxury and online retail. Owen Roberts, Creative director Roberts' expertise ... and health brands in the world. He has worked directly with Vodafone and was previously at Razorfish ...

MHP Health Mandate appoints RCS director Alison Cook

22 May 2012 | by Hannah Crown

MHP Health Mandate has hired the Royal College of Surgeons' most senior health communicator...Alison Cook, currently the organisation s director of external affairs, will join the health ... this she worked as director of policy and comms and head of broadcast strategy for the Department of Health for two years. MHP Health Mandate MD Mike Birtwistle said she had brought professionals with her ...

Taxi app Hailo calls in Surname & Surname for consumer drive

18 May 2012 | by Sara Luker

the booking process to a simple two taps. Lotte Jones, co-founder of Surname Surname, added: We want ...

Department of Health reviews anti-smoking ad brief

17 May 2012 | by Sara Kimberley

The Department of Health is reviewing the advertising agency arrangements on its high-profile anti..., the Health Secretary, Andrew Lansley, said the Government wants tobacco companies to have "no business ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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