Iain Anderson: Lobbying's open book
10 May 2012 | by Matt Cartmell
party organisers . When asked about the PRCA s pronouncement of a clean bill of health for Bell ...
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Capital One Cup 'will help brand stand for opportunity'
01 Jun 2012 | by Daniel Farey-Jones
. He said: "I wish there was a simple answer like run a few 30-second slots and you're done, but I ...
Unilever tops 2012 Marketing Society Awards nominations
01 May 2012 | by Kim Benjamin
) Blue Rubicon New brand Be clear on cancer (COI-Department of Health) M C Saatchi i ...
O2 takes aim at PayPal with mobile payments service
26 Apr 2012 | by Sarah Shearman
users to make simple payments and shop using their mobile device, putting itself in competition
Barclaycard launches PayTag mobile payment
19 Apr 2012 | by Nick Batten
with the choice of simple mobile phone payment without having to wait to upgrade and at no additional cost ...
Why the world needs a desirable bank
02 Apr 2012 | by Simon Clough
is simple: change the industry now or change with it later. If one of the incumbent brands doesn t make ...
Vodafone revamps global comms with new hires and City agency
22 Mar 2012 | by Alec Mattinson
Health. Meanwhile, the global media team will be boosted by three more senior recruits, reporting ...
Barclays appoints former BSkyB executive Brent as top UK retail bank marketer
14 Mar 2012 | by Sarah Shearman
roles at Burger King, Procter Gamble, Boots and the Department of Health. He replaces Vivek Ram ...
Helen Edwards: Buy My Face's lesson in brand charm
14 Mar 2012 | by Helen Edwards, PPA, Business columnist of the year
prompted three simple thoughts about branding today. Textbook vernacular The idea behind Buy My Face ...
Bupa signs ad-funded deal for Wellbeing Hour on LBC 97.3
28 Feb 2012 | by Maisie McCabe
health and wellbeing. The deal was negotiated by WPP media agency MEC and all creative will be made ... health information, tools and calculators we offer on bupa.co.uk, demonstrating our commitment to helping ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
