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Taxi app Hailo calls in Surname & Surname for consumer drive

, and founded Skype. The service allows people to hail a cab on their smartphone and is one of the world ...

Unilever tops 2012 Marketing Society Awards nominations

Skype 1000heads Mobile marketing ASOS Cadbury London 2012 Cadbury/Pretty Green ...

Cannes Lions Festival 2011: The Brands at Cannes

technology such as Skype allows marketers to connect virtually with their agencies with ease? Talk ...

Trading places: this week's people moves

Grey London rejigs its management, Tim Lindsay joins D&AD and Skype unceremoniously axes a swathe...Libertine. ( Campaign ) Marketing Skype , the internet telephony provider, has ...

Digital Agency League Table 2009

Tate, founder of Poke, which has worked on recent campaigns for Orange, Skype and Oasis ...

And in the real world... M&S, Ebay, Nokia, GM and more

Ebay yesterday agreed to sell 65 per cent of its Skype shares to a group of private investors. The deal, said to be worth $2billion, $1.9billion in cash and 125million in dept, would make Skype one ...

And in the real world... British Gas, Nintendo, Volkswagen and more

during July. Source: Daily Mail EBay has admitted that its plans to float its Skype internet telephone ...

Do 'event ads' like Honda's live skydive have lasting brand benefits?

among consumers. He cites the agency's work for Skype as the type of gritty campaign that resonates ... . The element that makes the campaign, which is Skype's biggest marketing push to date, all the more unusual ... to her blog and a fivefold increase in sales of Skype phones. But former Britvic marketing director ...

Boom or bust? The challenges key marketing sectors face in 2008

to take off, following the launch of the UK s first Skype phone from 3. Finance The financial world ...

Measuring a brand's image against consumer experience

and Tesco, managed a positive gap despite a strong image score. Others, such as ING Direct, Skype ... brands are at an advantage, helping to explain the strong performance of companies such as Skype and Pret ... Seasons 5.03 6.78 1.75 n/a 4 Opodo 5.10 6.78 1.68 0.22 5 Skype 5.84 7.39 1 ...

 

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