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Mars withdraws 'homophobic' Snickers ad after complaints

28 Jul 2008 | by Colin Marrs

LONDON - Mars has withdrawn its latest UK ad for Snickers, featuring Mr T, after complaints...Watch Snickers 'get some nuts' by AMV BBDO The ad features a speed walker, who faces a hail of Snickers fired by the former A-Team actor, who admonishes the jogger to "run like a real man ... to the company about the spot. A Mars spokeswoman said: "This ad is the second in a series of UK Snickers ads ...

Mr T heads to the UK in Snickers teaser ad

19 Feb 2009 | by Noel Bussey

LONDON - Mr T is making a return to TV screens in a third outing for Snickers, but this time he

Public View - Snickers 'get some nuts' by AMV BBDO

04 Aug 2008 | by Staff

LONDON - Members of the public react to the news that Mars has withdrawn its latest Snickers ad...View Snickers 'get some nuts' by BBDO Last week, Mars withdrew its latest ad for Snickers, starring Mr T. The company had received complaints that the ad was homophobic, because the A-Team legend ... professionals ( Mars withdraws 'homophobic' Snickers ad after complaints ) But what do members of the public ...

Marathon bar set to return 18 years after Snickers rebrand

12 May 2008 | by Gemma Charles

Snickers....was renamed Snickers in 1990, after Mars decided to scrap the British brand and bring it into line with its ...

Mr T to 'get on a plane' to promote Snickers in the UK

03 Oct 2008 | by Gemma Charles

promote Snickers as part of the ongoing 'Get some nuts' campaign.

Mars splits with TBWA for BBDO

06 Jun 2011 | by Anne Cassidy

Mars has consolidated its global advertising account for its Snickers, Mars, Galaxy, Pedigree...The business will be split between AMV BBDO and BBDO New York, with the bulk of the business going into AMV BBDO. AMV BBDO, the incumbent on the Mars and Snickers brands in the UK, is expected to take global creative and strategic lead on Mars and Snickers, pick up the UK and global advertising account ...

British Airways offers Mr T free flight to the UK

13 Oct 2008 | by Gemma Charles

-Team star will be 'getting on a plane' to the UK next year to promote Snickers....Mr T is said to be scared of flying, just like the BA Baracus character he portrayed in the The A-Team. He will visit the UK next year as part of an experiential tour for the Mars-owned brand. The activity is part of Snickers' 'Get some nuts' marketing campaign. A BA spokeswoman said: 'We pity the fool ...

Mars-Wrigley reviews £80m media buying

02 Sep 2009 | by Anne Cassidy

handles media buying across Mars' confectionery, petcare and food ranges with brands including Snickers ...

Mars pools brands for 'additive-free' ad

04 Sep 2008 | by Noel Bussey

It is the first time that the company has advertised all of its bars together. The work, created by Abbott Mead Vickers BBDO, shows brands such as Twix and Snickers with their iconic packaging changed to show the new campaign message, "raising the bar". Fiona Dawson, managing director of Mars ...

Mars agency shake-up

17 Oct 2008 | by Alec Mattinson

The brief is believed to include all consumer-facing PR on its entire confectionery range - currently split between Jackie Cooper PR and Ketchum. Mars owns Snickers, Galaxy and Twix and industry insiders speculated the account was worth more than £500,000. The firm has drawn up a shortlist ...

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