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ZenithOptimedia wins Mars-Wrigley £80 million media buying

including Snickers, Pedigree and Uncle Ben's, and media buying for Wrigley brands such as Juicyfruit ...

Public View - Sony HD 'quantum of solace' by Fallon

Albarn and Jamie Hewlett Snickers 'get some nuts' by AMV BBDO Comfort 'nudists' by Ogilvy McDonald ...

Ad ban triggers revenue havoc at teen channels

such as Masterfoods' Snickers, which is a key advertiser on MTV, are one of the biggest advertising sectors on music ...

The Work: New campaigns - UK

and press inserts. SNICKERS - GET ON WITH IT CREDITS Project: Get on with it Client: n/s Brief: Show how Snickers can help you get on with any big job Creative agency: Abbott Mead Vickers BBDO Writer ... Vickers BBDO's new campaign for Snickers consists of a run of press ads due to appear in men's consumer ...

AMV wins two Masterfoods ad briefs

handles Mars, Snickers and M&Ms, has been briefed to create an integrated campaign that will use online ...

The Work: Private view

not live up to the promise of the posters - it lacks a bit of warmth and humanity. Next, Snickers (3 ... not sure what "Big job to do? Get on with it" has to do with Snickers. Shame - the ad itself, a Larsson ... a long-term idea at its core. Snickers (3) is not better than what went before - it is a daft ...

Mars named Cannes Advertiser of the Year

for its Snickers "hoedown" ad. Its total haul of 77 Lions includes 11 Golds. Paul Michaels, president ...

What were the marketing moments of the last 75 years?

- Government caps number of pubs brewers can own and requires guest beers 1990 - Marathon becomes Snickers ...

Unilever tops 2012 Marketing Society Awards nominations

Nokia Fallon Snickers Abbott Mead Vickers BBDO The Famous Grouse (The Edrington Group ...

Ditch the name, not the customers

brands. Research shows many people stopped buying Marathon when it was rebranded Snickers ...

 

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