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Mars man runs over to Reebok

been brand manager for Mars Bar for 18 months. Matt Barwell, brand manager for Snickers, steps into the Mars Bar role and David Wilson takes on Snickers leaving his brand role on Bounty vacant ...

SUPPLEMENT: DESIGN AWARDS 96; Marketing Discipline awards: Best use of design for new media sponsored by Soft Options (UK)

WINNER Client: Mars Confectionery Consultancy: Hyperinteractive Project: Snickers ... thinking big, and the Snickers MegaBite Web site was constructed with the specific aim of being one ... ,400 in the first week, to 980,000 in week 11. Snickers is now Europe s biggest confectionery brand ...

Public View - Orange 'together we can do more' by Fallon

' by Damon Albarn and Jamie Hewlett Snickers 'get some nuts' by AMV BBDO Comfort 'nudists' by Ogilvy ...

Nokia hands top global role to Masterfoods chief

Her appointment comes as Nokia relocates most of its mobile phone marketing division from Helsinki to the UK. Williams, who is expected to lead the division, headed the Snickers brand at Masterfoods. She will be responsible for Nokia's global ad budget, which is worth more than £12m in the UK, and will work with its ...

MARKETING MIX: That was the week that was

: As deregulation fever grows, Mars kills off its third biggest brand name, Marathon, in favour of the Snickers ...

Eidos snaps up Michael Owen in video game deal

with sportswear company Umbro. He also appears in the Snickers ad with the rest of the World Cup squad and has ...

The Work: New campaigns - UK

and press inserts. SNICKERS - GET ON WITH IT CREDITS Project: Get on with it Client: n/s Brief: Show how Snickers can help you get on with any big job Creative agency: Abbott Mead Vickers BBDO Writer ... Vickers BBDO's new campaign for Snickers consists of a run of press ads due to appear in men's consumer ...

Orange to launch 'Shots' targeted mobile ad service

since September and brands including 4Music, Ubisoft, COI and Snickers have trialled the service. ...

The Work: Private view

not live up to the promise of the posters - it lacks a bit of warmth and humanity. Next, Snickers (3 ... not sure what "Big job to do? Get on with it" has to do with Snickers. Shame - the ad itself, a Larsson ... a long-term idea at its core. Snickers (3) is not better than what went before - it is a daft ...

Campaign's top 10 celebrity ads of 2008

because this ad proved there is life left in the idea if handled properly. 3. Snickers, Mr ... embroiled in a homophobic furore after lobbing Snickers bars at a speed walker. Whichever way you look at it, the ad gained a lot of coverage and cemented T as the face of Snickers. 4. British Heart Foundation ...

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