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Wunderman has partnered with WPP sister agency Mindshare to form a 17 strong social media unit...The team call themselves Ninjas and work as a cross agency unit developing social media activity for Ford, Nokia and Land Rover as well as social media activity. Headed by Jon Wade, Wunderman s digital ... force for further change in our business. In keeping with the Wunderman DNA, we only got into the social ...
Mercedes-Benz is looking for an agency to handle its social media activity.It has contacted...social media activity. The brand is aiming to reach a younger audience via social apps. Its recent ... activity alongside traditional media. Other recent social media activity included a platform for van ... Twitter feed. A spokeswoman for Mercedes said: "We are reviewing our social media evolvement as part ...
Bupa, the UK private healthcare provider, is looking for an agency to work on its social media...this will impact on Publicis Modem, which was appointed last year as Bupa's global social media agency. Publicis Modem was hired to work on creating a five-stage plan to build social media campaigns for branding ... . James Davies, the search engine optimisation and social media manager at Bupa, said: "We are looking ...
to handle its social media account....in the past, including Delete, but Libertine Social will be its first dedicated social media agency. Ginny Hicks, BaByliss marketing director, said: "We recognise the importance of a social strategy for the BaByliss brand, and Libertine Social really helped us to see the potential of what we can achieve and, more ...
BSkyB has confirmed Engine-owned Jam will handle its social media strategy and Greenlight its...digital businesses and agencies. Jam will develop a cross-business social media strategy and engagement ... its requirements across search, display, social media, affiliates and digital creative work in the UK ... seriously Sky considers the role of social media. For Jam, now six months into being part of Engine ...
on social media and designed to show how "technology enriches consumers' lives"....The second phase of activity has been created by RKCR/Y R and PR agency LG ONE, with media ... the drama that social networking adds to modern life. Fans of the new LG idents are encouraged to visit ... popularity of social networking and our increasing focus in that area. "Young people today communicate ...
The Emirates Group has appointed Razorfish to handle its global social media activity after a pitch....The appointment comes as the global airline group, which has previously lacked an organised social media presence, is turning to Facebook to build an emotional connection with its customers. Razorfish will create a Facebook page as the first step in establishing the group's social media footprint ...
Wickes, the home-improvement retailer, has appointed the Engine-owned Jam to handle its social...The retailer began a review of its account in November last year as it looks to increase its online business and the untapped home-improvement space in social media. Last year, the brand shifted ... appointed Carat to its media planning and buying account at the end of 2011. ...
Butlins has appointed Now to handle its social media account after a pitch involving four other...The account will strengthen the agency's existing relationship with the holiday company after it was appointed to its 5m advertising account in August . Jae Hopkins, head of communications at Butlins, said: "Social media is a great way of spreading the experience that our guests enjoy at Butlins and we ...
Wimpy, the fast-food chain, has appointed Flourish to its social media account....and Banana Longboat. Customers will be able to create their own ads, to be judged by the online social ... manager, said: "Flourish has been appointed for its social strategy experience and creativity to help ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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