NGO encourages social media use
25 Apr 2007 | by Alex Black
Charities should be taking advantage of online social networking to make money, according a senior
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Social media strategy
11 Aug 2010 | by Speakerschanneltv
and panel discussions taken from 2 of our recent social media conferences.
Social media: Know your Bloggers
04 Nov 2010 | by Cathy Bussey
at Positive Marketing. 'Whether you use the latest social media tools or just Google, what you are looking ... Festival on 8 October. According to Marr: 'A lot of bloggers seem to be socially inadequate, pimpled ... media. Some of the key findings are presented here. TYPE 0NE EXPERTS Who blogs? People with a ...
Mantra steps in to social media
30 May 2007
brands on social media....The new venture, Spider, is staffed by consultants with specific experience in social media. It will target big brands as well as developing online strategies for Mantra s current clients, which include ... and campaigns in the gaming, media and technology sector which have all required a focus on less traditional PR ...
Power players of social media: Digital
23 Feb 2011
Who is driving the growth of social media in the digital sector?...Hugh Burrows, planning director,Que Pasa Communications Best social media work Creating a social media presence, including a YouTube channel Tea V, for the relaunch of Tetley s tea folk ... twitter.com/Hugb Blog quepasablog.wordpress.com Other social media work Burrows is a regular ...
Power players of social media: PR
24 Feb 2011 | by Joe Lepper
Who is driving the growth of social media in the PR sector?...Eb Adeyeri, digital PR director, Lewis PR Best social media work Adeyeri ... online community manager during the tournament. The event's social media community peaked at 100 ... since 2008. In 2009 he was promoted to digital PR director, overseeing all social media campaigning ...
Power players of social media: Advertising
24 Feb 2011 | by Joe Lepper
Who is driving the growth of social media in the advertising sector?...Glyn Britton, strategy partner, Albion Best social media work For a Skype campaign ... Omnicom. Twitter twitter.com/glyndot Blog glyndot.com Other social media work Britton ... media work Within months of Tait joining W+K, the agency stepped up the social media element of its ...
Social media measurement: the experts at work
30 Mar 2010 | by Cathy Wallace
Standard measurements apply to print/broadcast media but not to social media. Cathy Wallace asks.... But a new subject for debate has reared its head, with the rise of social media. Suddenly, the question ... of measuring traditional print or broadcast coverage. But this does not translate to social media ... activity in the first place, if a client wants to know what its social media coverage is actually worth ...
LG campaign focuses on social media
14 Jul 2010 | by Joe Thomas
on social media and designed to show how "technology enriches consumers' lives"....The second phase of activity has been created by RKCR/Y R and PR agency LG ONE, with media ... the drama that social networking adds to modern life. Fans of the new LG idents are encouraged to visit ... popularity of social networking and our increasing focus in that area. "Young people today communicate ...
Social media: Is Quora the new Twitter?
27 Jan 2011 | by Kate Magee
Quora is being hailed as the next big social networking site. Kate Magee asks whether PR...? Quora is the hot social media platform of the moment. In December, reviews on sites including TechCrunch ... of social media Neville Hobson says the value of Quora is unknown because it is still evolving. 'It's a huge ... the credibility of forecasts, predicts it will make money. Does it have longevity? Social media platforms ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
