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Zylom recruits SocialMedia8 to target female audience via social media

04 May 2010 | by Arun Sudhaman

Online game company Zylom has appointed SocialMedia8 to specifically target women via social media....Zylom, one of the major Eur opean online games firms, is popular among casual gamers. Our female target audience is very active in social media,' said the company's marcoms manager Hein Medema. Dev eloping an int ernational soc ial media marketing strategy is essential to Zylom. SocialMedia8 won our ...

GroupM's SocialMedia8 opens three additional European bases

11 Jan 2010 | by Peter Hay

Amsterdam-based social media marketing agency SocialMedia8 has announced the opening of offices...Igor Beuker, founder of SocialMedia8, said: 'In 2009 many brands embraced brand reputation monitoring and other social marketing programmes, and we expect this demand to grow the coming years. Being a ... and currently has a strategic partnership with Mindshare's global digital division. SocialMedia8 currently ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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