Media News Brief: SodaStream to sponsor Inside Soap Awards
02 Sep 2004
SodaStream is sponsoring Hachette Filipacchi's 2004 Inside Soap Awards. It is to be given branding
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SodaStream shifts strategy to focus on fun
10 Nov 2011 | by Maisie McCabe
SodaStream, the fizzy drinks maker, is shifting its marketing strategy ahead of Christmas...the main character crying with joy when they realise their present is a new SodaStream. The fun tone marks a shift from SodaStream's global marketing campaign earlier this year which focused ... ', in an attempt to reach family audiences. Fiona Hope, managing director of SodaStream UK, said: "We have grown ...
Granada offers analysis package to boost online ads
16 Jan 2003 | by Claire Billings,
/EMI, Michelin, Ferrero Rocher and SodaStream. The package includes research and analysis including access ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
