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SodaStream appoints Luchford APM for global design brief

SodaStream has appointed Luchford APM for a global design campaign as it looks to emulate its...The first of such collaborations with designer Yves B har, named SodaStream Source, was recently launched during Milan Design Week. The agency's wider brief extends to profiling for SodaStream CEO Daniel ... campaign looking to take SodaStream on to the global design map. If you start at the top tier within ...

MCBD and SodaStream part company ahead of relaunch

MCBD and SodaStream have parted company ahead of the planned relaunch of the soft drinks brand...Hope, a former marketer at Greene King and Coca-Cola. MCBD was appointed to handle SodaStream ... for an agency in December. Soda Club, the owner of SodaStream, has attempted to relaunch the product ... campaign, re-using the iconic strapline. Founded in the UK in 1903, SodaStream was purchased by Cadbury ...

School Reports 2011: Dare

was not particularly active on the new-business circuit; its most notable win being Which?. It picked up Sodastream ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.