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Splendid retains £1m Smirnoff account

awarded a global brief. Drinks manufacturer Diageo, which owns the Smirnoff brand, said the move stems ...

Food & Drink: Take your hat off to Benito's tweet deal

online London-centric titles that feature quirky stories, and eating and drinking articles, as well ...

Fighting the 'will of the web'

' are strong. The food and drink sector is a high-profile example of this approach. Over the past few years ...

Flack: (saving) on expenses - Copita tapas bar. Soho, W1

- What is it good for? A small bite at lunch or post-work drinks and nibbles. The menus change twice daily, so there should always be something exciting to taste, and there is also an extensive selection of sherry. - Signature dishes The pumpkin ravioli, the ajo blanco with beetroot and the pork ...

Luke Blair: Handling work-life balance amid the penny-pinching

drink occasionally helps, in moderation. Then again, everyone manages things in their own ways. I did ...

Food & drink: Jack Daniel's creates dramatic buzz

Campaign: Sponsorship of The Old Vic 24-hour plays Client: Jack Daniel's Single Barrel PR team: Stir PR Timescale: October-December 2011 Budget: 50,000 Objectives To promote the product's premium nature To create a buzz to get the drink on the shelves ...

Public Affairs: The Week in Lobbying

, to introduce VAT on sports nutrition drinks. Some drinks that had been zero-rated for VAT will be subject to 20 ...

Whitehouse Consultancy appointed to fight VAT on sports drinks

drinks....Under surprise proposals announced in the Budget, some sports drinks that had previously been zero-rated for VAT will be subject to 20 per cent tax from 1 October. The Government has also revealed that the consultation on its plans will last only six weeks rather than the standard 12. Whitehouse has been ...

Diversity: Five ways to break the barriers

who do not drink for religious reasons. 2. Educate young people about PR as a career choice ...

The week

. The agency will target wine writers and bloggers, as well as broader food and drink commentators. Raw ...

 

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