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Diet Coke calls ad pitch

The soft drinks giant has started talks with agencies, including UK shops, ahead of a contest for a place on the roster. Mother, the incumbent on the 4m Diet Coke account in the UK ... store cutting up an oversized handbag with a chainsaw. Schweppes, the Coca-Cola owned soft drinks ...

On the Campaign Couch ... with JB

" test. Despite their reputation, agency people are quite soft-centred. They don't like the idea ... lead-time". For some new brands, newness is counter-productive. Many expensive drinks benefit from ...

Media: Double Standards - 'Readers are out there and want to be courted'

partnership with Relentless Energy Drink and the Kerrang! Awards is now in its third year and Paco Rabanne ...

Close-Up: Burley unfazed by the CHI client/agency bond

account than it is with a training shoe or fizzy drink." Burley, who remains humble despite his full ...

Close-Up: Burley unfazed by the CHI client/agency bond

account than it is with a training shoe or fizzy drink." Burley, who remains humble despite his full ...

The World's Leading Independent Agencies 2010: Kolle rebbe

for thenetworkone. There is a soft drink in Germany called BIONADE. With a name like that and its organic ... years, it has established itself as a smart alternative to other, sweeter soft-drink brands. As its ... wasn't just about the drink, but how we can make the world we live in a better place. Stefan Kolle ...

The World's Leading Independent Agencies 2010: IQ Marketing

eating nor drinking, rarely sleeping, spending his days and nights in meditation. The source of his ... masterpieces and drinks. I hope that in 2010 we'll be able to move ahead in other relevant interests: yoga ...

The World's Leading Independent Agencies 2010: Creativeland Asia

. Meditate. Eat on time. Drink responsibly. I don't know if it will help you think better. But it will help ...

Close-up: The Advocates - Burnishing the golden arches McDonald-style

ranges from drink and sandwich deals at Boots and Marks & Spencer to high-street Vietnamese noodle bars ...

The Work: Private view

extravaganza to bring to life its "drink positive" strategy. As a naturally flamboyant boy from Oz myself, I ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.