Click 
to remove filters
-president, marketing communications, Sony Europe Graham Bednash, Managing director, Michaelides Bednash Matthew ...
LONDON - Sony Europe is hunting for a digital agency to handle online advertising and web...The division includes such brands as Sony Bravia, Sony Vaio and Walkman. Sony Europe retains agencies including Fallon, Naked Communications, WWAV Rapp Collins and OMD Gemini for media. For digital ... . The process is being run by Dave West, a manager in Sony Europe s procurement department. Separately, Sony ...
Sony Europe has appointed Dare as its digital agency after a pitch against glue London and Poke....Dare has secured the brief to create all online marketing for Sony, as well as new activity on its pan-European website. It covers all of Sony's products, including Bravia, Walkman and Vaio ... such as YouTube. Naked, OMD and the PR agency Freud Communications are also on Sony's roster. However, Sony ...
Anomaly's first work for Sony Europe, which ditched Fallon in favour of the US agency at the end...The agency is also working on a campaign to promote Sony's association with the 2010 World Cup, which is being shot in 3D. Ben Moore, Sony Europe's vice-president of communications, chose Anomaly ... view, at the heart of our approach. Anomaly will give us that," Moore said. Anomaly will now be Sony ...
Fallon staged and shot matches in the desert, up a mountain and on water for its latest Sony...The brief for Sony Europe's 2009 digital imaging campaign was to celebrate and demonstrate Sony's new Exmor R CMOS sensor technology, which is especially effective in low-light conditions. Sony ... get involved with (including Sony Music, Sony PlayStation, Fifa and Uefa) but used predominantly ...
Sony's pitchlist showed the company's desire for better creative, Jenny Watts writes....week's news that Sony Europe has appointed Fallon, widely recognised for its strong creative ... and creative issues with Saatchis," one source says. "The pitch was about Sony Europe wanting creative depth ... , Sony Europe introduced Audio Video and Information Technology convergence. Since then, however ...
Fallon is to unveil its first work for Sony Europe in a 70 million pan-European integrated...The work, set to break in June, is one of Sony's biggest ever pushes in Europe. The first tranche ... software. Media planning and buying is being handled by OMD Europe. Two 40-second ads showcase the Sony ... is designed to reflect the ease with which Sony's products can be used either alone or together, and show ...
LONDON - Sony Europe has appointed Naked Communications to its roster of agencies....vice-president of communications at Sony Europe. Naked had worked with Patton on Sony PlayStation communications when he was the vice-president of marketing for Sony Computer Entertainment Europe. One ... Naked will work with other roster agencies, including Fallon and OMD Europe, to introduce ...
Sony Europe has appointed Naked Communications to its roster of agencies....vice-president of communications at Sony Europe. Naked had worked with Patton on Sony PlayStation communications when he was the vice-president of marketing for Sony Computer Entertainment Europe. One of Naked ... Naked will work with other roster agencies, including Fallon and OMD Europe, to introduce ...
Sony Europe has appointed Naked Communications to its roster of agencies....vice-president of communications at Sony Europe. Naked had worked with Patton on Sony PlayStation communications when he was the vice-president of marketing for Sony Computer Entertainment Europe. One of Naked ... Naked will work with other roster agencies, including Fallon and OMD Europe, to introduce ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
Haymarket Business Media © 1957 – 2012
