People moves: Sony Europe
28 Sep 2005
Chris Deering, president of Sony Europe, is to retire at the end of October. He will be replaced
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People moves: Sony Europe
08 Sep 2004
Tim Kaner, director of marketing communications for Sony Europe, has been handed the new role
Vodafone agrees promotional deal with Sony Europe
15 Feb 2001
Vodafone has signed a deal with Sony Computer Entertainment Europe (SCEE) to develop PlayStation...Vodafone has signed a deal with Sony Computer Entertainment Europe (SCEE) to develop PlayStation ... marketing director, Sony Computer Entertainment Europe. ... in the competitive youth market and reduce customer churn. Sony, meanwhile, has entered into the deal following a ...
Direct News brief: Sony Europe hires Belgian marketing agency
15 Dec 2004
Sony Europe has hired Belgian marketing agency LUON to create a Christmas e-campaign to back its
Sony
04 Dec 1997 | by LISA CAMPBELL
for not using a Sony Stamina Camcorder. The ads break on December 8 and will run in the UK and across Europe....Sony is using comedy to promote its four new Sony Stamina Camcorders in a pre-Christmas television campaign, part of an pounds 18m marketing drive behind the Sony brand. Created by BMP DDB ... filming for not using a Sony Stamina Camcorder. The ads break on December 8 and will run in the UK ...
Sony
05 Jun 1997
Sony is backing the launch of its latest hand-held camcorder, the Sony PC-7 Digital Handycam...Sony is backing the launch of its latest hand-held camcorder, the Sony PC-7 Digital Handycam, with a pounds 2m TV campaign featuring a series of unusual white weddings, in which the camera proves ... by the Billy Idol song White Wedding. It will run across Europe and breaks in the UK on June 9. ...
Sony awards consumer electronics brief to Dare
11 Apr 2007 | by Gareth Jones
LONDON - Sony Europe has appointed Dare to handle web development and online advertising for its..., Vaio and Walkman. Sony Europe retains a number of UK agencies for its consumer electronics division ... four years on the Bravia and Walkman brands. Sony is stepping up its online activity to put pressure ... marketing this year. Sony spent just over 1.1m of its 21.2m UK media budget on online advertising during ...
Sony awards consumer electronics brief to Dare
11 Apr 2007 | by Gareth Jones
Sony Europe has appointed Dare to handle web development and online advertising for its consumer..., Vaio and Walkman. Sony Europe retains a number of UK agencies for its consumer electronics division ... four years on the Bravia and Walkman brands. Sony is stepping up its online activity to put pressure ... marketing this year. Sony spent just over £1.1m of its £21.2m UK media budget on online advertising during ...
PlayStation chief nets key Sony job
01 Apr 2004 | by Ben Carter and Mark Sweney
Chris Deering, the recently appointed chief of Sony Europe, has begun a restructure of the company...brand across the Continent, given the new role of senior vice-president of communications for Sony ... will oversee European corporate and marketing communications for Sony. Until now, Patton has worked with TBWA\London, which handles the PlayStation business. He will now oversee Fallon London's work, which won Sony's £70m ...
PlayStation chief Patton nets top Sony European role
31 Mar 2004 | by Ben Carter and Mark Sweney,
LONDON - Chris Deering, the recently appointed chief of Sony Europe, has begun a restructure...brand across the Continent, given the new role of senior vice-president of communications for Sony ... will oversee European corporate and marketing communications for Sony. Until now, Patton has worked with TBWA\London, which handles the PlayStation business. He will now oversee Fallon London's work, which won Sony's £70m ...
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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
