Checkland Kindleysides creates sampling station for Sony PSP
31 Aug 2005 | by by Julia Pearlman
LONDON – Checkland Kindleysides has created three sampling stations to support the launch of Sony
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Sony UK hires WebtraffIQ to improve customer loyalty
11 Dec 2003 | by Jennifer Whitehead,
LONDON - WebtraffIQ has been appointed by Sony UK to manage website measurement and analysis...,000 corporate clients and product distributors. Mike Crawford, general manager of Sony Business Europe, said ... Sony has appointed the agency on a year-long contract, after looking for a way to unify its existing systems. It plans to use information gathered from its Sony Business business-to-business products ...
Sony to buy Bertelsmann out of Sony BMG for $1.2bn
05 Aug 2008 | by Darren Davidson
LONDON - Bertelsmann AG is selling its 50% stake in Sony BMG to Sony Corporation in a deal worth $1...The new company will be called Sony Music Entertainment Inc and become a wholly owned subsidiary of Sony Corp of America. The joint venture was created in August 2004. Hartmut Ostrowski, the Bertelsmann ... said: "Sony has been an excellent partner, and they are the right company to take this business ...
BuzzBack to expand into Europe
10 Sep 2007 | by Staff
LONDON - Online research firm BuzzBack Market Research is to expand its operations into Europe...Oxley, the former managing director of interactive at TNS, has been appointed managing director of BuzzBack Market Research Europe , which is being launched after strong growth in the US market. BuzzBack launched in 2000 in New York and is basing its European headquarters in London. It specialises ...
Silicon.com expands into Europe
02 Oct 2000
LONDON (Brand Republic) – UK technology news and recruitment site Silicon.com is to expand into Germany and France. The announcement comes after the company secured a third round of funding, worth 14m, from a European investment consortium led by Banc of America Equity Partners Europe. Silicon ...
Millward Brown expands in Europe
10 Jul 2006 | by by Sarah Woods
offices in Germany and Austria. Andrea Bielli, CEO of Millward Brown continental Europe, Middle East ...
NEWS: PR EUROPE
12 Apr 1996
for the business. Reporting to Bernd Wietfeld, BA s public affairs manager for northern and eastern Europe, Jerry ...
McGuinness to lead Momentum in Europe
07 Jul 2006 | by by Joanne Oatts
LONDON- Peter McGuinness, head of McCann Erickson's global Unilever and MasterCard businesses, has been promoted to executive vice-president of McCann Worldgroup's Momentum Worldwide and regional director of Momentum EMEA.
Sony links with Dennis for Vaio e-zine
15 Feb 2007 | by by Darren Davidson
LONDON - Sony is rolling out an email marketing campaign in conjunction with Dennis Publishing...the Sony Vaio laptop to 400,000 readers on Dennis Publishing s subscription database. The campaign ... by Sony s B2B arm, Sony Style and more2. The digital magazine includes voxpops, demos, an interview ... . Jayne Knobbs, marketing manager at Sony Style, said: We constantly seek new, innovative ideas ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
