Adidas 'the goal counter' by 180 Amsterdam
14 Jul 2010
The ad, which is running across Europe, follows a young South African football fan who puts a mark on a poster for the F50 every time a goal is scored by a player wearing the boot. ...
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Asics 'made of sport' 180 Amsterdam
04 Jan 2012
The above-the-line campaign includes a selection of 60-, 30-, 20- and six-second TV spots, as well as double- and single-page print ads. There will also be a series of three-minute short films, hosted on the brand s website . The campaign will run in Europe and Asia (Japan and South Korea). ...
Tommy Hilfiger launches TommyTV with Sony BMG
17 Apr 2008 | by Nikki Sandison
which will feature its Hilfiger Sessions music events staged in partnership with Sony BMG Europe....and online innovations. Maarten Steinkamp, CEO of Sony BMG Europe, said: Great live music provides ... the Hilfiger auditions. Users will be able to access content from Sony BMG s archives and to see live ... by offering the exclusive Hilfiger Sessions performances to a wider audience. With Sony BMG as our partner, we ...
Sony to launch elite Qualia electronics brand in the UK
10 Mar 2004 | by Ben Carter,
LONDON - Sony is preparing to launch a premium-branded range of electronic goods across Europe...and a range of digital cameras. Sony has registered the Qualia trademark in the UK and is understood ... ,808) and is only available in high-end department stores and Sony's own branded outlets. Qualia will compete against premium electronics brands such as Bang & Olufsen and Loewe Electronics, and will establish Sony ...
MTV unveils headline sponsors for Europe Music Awards
19 Sep 2006 | by by Mark Banham
LONDON - Viacom Brand Solutions Europe has signed Sony Ericsson, Opel/Vauxhall Corsa and Replay...-president and head of marketing across Western Europe for Sony Ericsson, said: "The MTV Europe Music Awards is one ... The sponsorship deals will include on-air spots across all MTV's channels in Europe as part of all ... and banner presence across MTV's network of 12 MTV Europe Awards microsites. Each sponsor ...
Dockers Europe
27 Aug 1998 | by LISA CAMPBELL
Dockers Europe, the Levi-Strauss-owned trousers brand, is launching a pan-European press campaign...Dockers Europe, the Levi-Strauss-owned trousers brand, is launching a pan-European press campaign with three ads that take a light-hearted look at fashion spreads. Each ad features non-Dockers models with shark heads, farming implements or road signs instead of heads, while the Dockers model ...
Dockers Europe hires BlueberryFrog
14 Dec 2001 | by JEREMY WHITE
Dockers Europe, the clothing company owned by Levi Strauss, has hired BlueberryFrog ... . In the mid-90s when Dockers first launched in Europe, however, the company offered free T ... right across Europe," Heather Fullerton, the managing director at BlueberryFrog, said. "Big brands ...
Southern Europe: Agents Provocateurs
12 Mar 2004
-advertising movements in Europe, with several groups meeting regularly to demonstrate against what they claim ...
Media: Hilfiger ties with Sony for web TV
23 Apr 2008
Tommy Hilfiger is teaming up with Sony BMG to launch a branded web TV channel dedicated.... The activity will include a show next month in London, featuring Sony BMG artist and former Fugee Wyclef Jean. ...
Sony Ericsson backs half-marathon event
15 Jul 2008 | by Ed Kemp
LONDON - Sony Ericsson is stepping up its sports sponsorship activity by becoming the title sponsor...The event, created by the mass-participation division of sports agency IMG, takes place on 5 October at The O2 and will feature live music. Sony Ericsson plans to use Run to the Beat to promote its ... as spectators.' The line-up of acts will be announced later this month. To promote the race, Sony Ericsson ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
