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Muller 'wünderful stuff' by TBWA\London

Billboards will see animated TV characters come to life in locations such as London s Cromwell Road, the busiest road in Europe, and the full 90-second commercial will be rolled out in cinemas. ...

Trident 'road trip' by JWT London

The ad has launched in Portugal before being run out across Europe. ...

McDonald's 'weather' by Leo Burnett

for the UK and Northern Europe, said: "With this commercial we honour two things which are unmistakably ...

John Lewis 'through the ages' by Adam & Eve

The 60-second spot consists of seven vignettes, each representing a different era. In the opening scene, a young boy in his bedroom listens to a cassette of The Smiths on a Sony hi-fi. The next features friends dancing to the ska track On My Radio by The Selector. The tracks were mixed by the music ...

Pepsico 'i can' by CLM BBDO and BBDO New York

The campaign launches with two commercial films that bring to life the idea of independence and youthful spirit. VIDEO 1: Penguin. Created by BBDO New York. VIDEO 2: The Rising. Created by CLM BBDO and directed by Daniel Kleinman. The campaign will debut in Europe, before being rolled out to other regions ...

CAMPAIGN REPORT ON TOP GLOBAL AGENCIES: Brands across borders - Managing a creative idea across international markets requires careful juggling. Emma Hall talks to five agencies to see how they achieve it

TBWA/LONDON AND SONY PLAYSTATION..., the joint managing director of TBWA/London, says. Lace runs the Sony PlayStation account across Europe ... TBWA/LONDON AND SONY PLAYSTATION We take a simple perspective: we are trying to capture one ... -of-the-way places, Sony arranges distribution of its advertising with local suppliers such as Columbia Tri ...

Coca-Cola, Sony Ericsson and other sponsors prepare for FIFA 2010 World Cup in Africa

and mobile will play an unprecedented role in the fan experience in South Africa. Sony Ericsson will use ... of sponsorship at Sony Ericsson, says 2010 will be the first 'social networking World Cup'. 'When you watch a ... the analysis,' says Castrol's head of marketing services for Europe and Africa, Mark Lawn. 'Media partners ...

Starbucks extends into Europe

Starbucks is extending its chain of coffee shops into continental Europe....LONDON (Brand Republic) – Starbucks is extending its chain of coffee shops into continental Europe. The company, which already operates 150 stores in the UK, is opening up to 15 stores in Switzerland under a joint agreement with Swiss catering company Passaggio Holding. Starbucks said Switzerland will be a ...

McDonald's takes on Starbucks in Europe

McCafes in Europe, according to a report....Starbucks as the biggest coffee seller on the continent. Europe already has somewhere in the region of 700 ... . The expansion comes as Starbucks is reducing its 1,300 stores in Europe, around half of which are in the UK ... financial officer at McDonald's Europe, told the FT: "We can become the biggest seller of coffee in Europe ...

New campaign: PETA Europe

People for the Ethical Treatment of Animals Europe (PETA) is to embark on its most controversial.... This will include the distribution of fake chicken nuggets to London Underground passengers. PETA Europe's US ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.