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Sony Music is producing a crowdsourced music video for the British rock band The Vaccines, using
The campaign, created in-house, promotes the title s new Europe and Asia editions, launching in early 2012. The campaign will run across digital screens in airports and on 48-sheet posters at rail stations. The images are inspired by topical stories in the magazine. ...
The above-the-line campaign includes a selection of 60-, 30-, 20- and six-second TV spots, as well as double- and single-page print ads. There will also be a series of three-minute short films, hosted on the brand s website . The campaign will run in Europe and Asia (Japan and South Korea). ...
A quarter of a million bouncy balls are the focus of Fallon's new campaign launching Sony's new LCD
Building on the successful Xbox 360 Faces campaign from 2008, the new creative shows there is something for everyone with immersive entertainment experiences brought to you by Xbox into your living room. Alongside this campaign, a number of markets across continental Europe will launch a value driven campaign ...
were responsible for a Sony commercial that was as spectacular as it was memorable....BMP devised the spot in which a besuited man in an armchair is seen freefalling through the air. Just as he is about to crash too the ground he changes channels to stop the high-excitement of watching his Sony TV becoming a tad too realistic. As he plummets back to reality and his living room his ...
The eagerly-awaited follow up to Fallon's award-winning "balls" spot for Sony Bravia is a daylight
TBWA London launches the first ad featuring Sony's 'make.believe' strapline to promote the brand...The ad, following on from Sony s recent TV trade-in campaign featuring Alice Cooper, demonstrates how Sony Centres give consumers the total Sony experience across all Sony entertainment divisions. ...
Anomaly has unveiled its first work for Sony Electronics since it snared the £50 million account...-family:"Times New Roman","serif";} The campaign aims to leverage the various components of the Sony brand from ...
HS&P and Live & Breathe have created a World Cup-focused marketing campaign for Sony UK, featuring...The comical ad pushes the electrical company's trade-in promotion surrounding the World Cup, where consumers are able to trade in old products for a discount on a Sony item. ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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