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Sony Pictures Entertainment is inviting agencies to pitch for the studio’s $250m-plus US media
Sony today launches Qriocity in the UK and Europe to compete directly with Apple's video...Entertainment Lionsgate Metro-Goldwyn-Mayer Studios Inc. (MGM) Paramount Pictures Sony Pictures ... Users of Sony's Bravia TVs and Blu-Ray players will be able to have movies streamed to them on a ... Television Distribution Warner Bros. Digital Distribution Sony has already launched Google TV ...
Sony Ericsson is ramping up its content-led marketing strategy by supporting the launch of its...launches this week and will run for a month in three stages, with creative hosted on Sony Ericsson's Facebook page and lifestyle site Vice.com. Sony Ericsson is using the campaign to market the Xperia Ray as a phone that is able to capture high-quality pictures and video in low light. David Hilton, Sony ...
Brand USA has retained UK agency Black Diamond to promote locations such as Lake Tahoe (pictured) to British and Irish consumers. The appointment follows an executive order issued by President Obama to support the economy with tourism. ...
MTV UK Ireland has called in Hot Cherry to help promote the new series of Mike Judge's Beavis and Butt-Head cartoon. After a hiatus of 15 years, the juvenile knuckleheads are back for 12 episodes. Hot Cherry will target influential online communities.
Los Angeles Tourism Convention Board has hired Riva PR to handle its consumer and trade PR in the UK, Ireland and Europe. Riva will be working to encourage tourists to visit attractions including the Walt Disney Concert Hall.
The Knightsbridge Estate has hired The Communication Group to promote the 3.5-acre area between Harvey Nichols and Harrods in London, which is earmarked for redevelopment. The client wants to transform it into a luxury retail destination.
French luxury hotel group Sibuet Hotels Spa has called in Perowne Charles Communications to handle its PR in the UK. PCC is to promote the brand and its properties to holidaymakers who like the Alps in winter and the South of France in summer.
British Military Fitness has brought in Shine Communications to handle a brief to get people to join up with the outdoor workout company. The brief is thought to be worth around 25,000 and Shine is initially working on a two-month project.
Alder Hey Children's NHS Foundation Trust in Liverpool has hired Edelman ahead of its plan to launch a brand-new hospital. The agency won a pitch to raise the profile of the hospital before the 236m project's completion, which is due in 2015.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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