Greenroom scoops Sony Pictures brief
21 Apr 2006 | by Larissa Bannister
Sony Pictures has handed its online advertising account to Greenroom Digital, following a ten-way pitch against undisclosed agencies that began at the end of last year.
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Sony Pictures in Spotify tie
23 Jun 2009
Sony Pictures is using Spotify's playlist function to run a competition promoting the upcoming DVD release of Nick and Norah's Infinite Playlist - a first for the music site.
Sony Pictures teams up with IPC Ignite!
13 Oct 2009
Sony Pictures has teamed up with IPC Media's men and music magazine division, IPC Ignite!, to launch an integrated campaign for its comedy horror film, Zombieland. The activity will run for a month.
Sony Pictures in school science tie
22 Sep 2009 | by Joe Thomas
LONDON - Sony Pictures is promoting its animated film, Cloudy With a Chance of Meatballs, in schools through an online and offline marketing push.
Sony Pictures in peak-time UKTV sponsorship deal
08 Aug 2008 | by Fiona Ramsay
LONDON - Sony Pictures is sponsoring peak-time programming on UKTV channel Dave to promote the forthcoming UK release of Adam Sandler comedy, You Don't Mess with the Zohan.
Sony Pictures appoints Spinnaker as digital agency
19 May 2005 | by by Staff
LONDON – Sony Pictures Releasing, the distributor behind 'Closer' and 'Spider-Man 2', has appointed Spinnaker as its digital marketing agency with responsibility for its consumer database.
Sony Pictures reviews $250m media account
05 Jan 2001
Sony Pictures Entertainment is inviting agencies to pitch for the studio’s $250m-plus US media-buying account.
Sony Pictures signs two-year exclusive sponsorship deal with Cartoon Network
31 Aug 2011 | by Mark Banham
Sony Pictures Releasing International has signed a two-year, pan-regional sponsorship deal for Turner's Cartoon Network across the Europe, Middle East and Africa regions.
Sony Pictures teams up with IPC ignite for Zombieland campaign
08 Oct 2009 | by Darren Davidson
LONDON - Sony Pictures has struck a cross-platform deal with IPC Ignite to promote hit movie 'Zombieland', a comedy horror starring Woody Harrelson which is currently in the number one spot at the US box office.
Sony Pictures promotes first 3D animated film
22 Sep 2009
Sony Pictures has promoted its first 3D animated film, Cloudy with a Chance of Meatballs, with a 3D cover wrap across 37,500 copies of freesheet Metro.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
