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Sony Pictures is using Spotify's playlist function to run a competition promoting the upcoming DVD
Sony Pictures is supporting the launch of its new film Superbad with an online campaign created...In a first for Sony Pictures, the campaign features a widget that users can download from a banner ... for Sony Pictures". "The nature of this film lends itself perfectly to sites such as Facebook, which ... be going out to the Sony Pictures database to advertise free screenings across the UK. Superbad is from ...
SYDNEY - Universal McCann has landed Sony Pictures Releasing Australia’s media business, estimated...The win strengthens Universal s hold on the Sony Pictures Releasing (SPR) account, with the network already aligned with SPR in North America. Starcom, the incumbent agency for SPR in Australia, will continue to work on the business until September. ...
Sony Pictures has handed its online advertising account to Greenroom Digital, following a ten...-off projects. The first is a brand campaign to support the launch of a new format on the Sony PSP that allows consumers to watch films via the games console. Sony Pictures has used various agencies for digital ...
LONDON - Find out how Sony PIctures creted a viral campaign for its show Breaking Bad....Agency: Ralph Brief Sony Pictures approached Ralph after seeing its viral campaign for the first series of FX UK's Dexter (www.sliceoflifetv.com). Sony wanted a similar concept for the launch ... contained little beyond a rough outline of the show, which, according to Sony, "revolves around a meth lab ...
LONDON - Sony Pictures is promoting its animated film, Cloudy With a Chance of Meatballs...this week. There is no Sony branding, only the film's branding on the teacher's resources and parent ...
LONDON - Sony Pictures is supporting the launch of its new film Superbad with an online campaign...In a first for Sony Pictures, the campaign features a widget which users can download from a ... strategy for Sony Pictures . The nature of this film lends itself perfectly to sites such as Facebook ... will also be going out to the Sony Pictures database to advertise free screenings across the UK. Josh ...
Burger King has partnered Sony Pictures to promote blockbuster Spider-Man 2 online....The fast-food chain is promoting Spider-Man-related toys and meals at www.burgerking.co.uk from 5 July to tie-in with the film's release on July 16. Visitors can see a streamed video of the Burger King and Spider-Man 2 jointly-branded TV ad and click through to the Sony web site to view the trailer ...
Sony Pictures Entertainment is inviting agencies to pitch for the studio’s $250m-plus US media
LONDON – Sony Pictures Releasing, the distributor behind 'Closer' and 'Spider-Man 2', has appointed...the management of Sony Pictures' consumer database and will be responsible for developing and implementing its ... screening attendance for key Sony Pictures award contenders. Stuart Williams, marketing director for Sony Pictures, said: "Spinnaker clearly understands the challenges we face and it has been refreshing ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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