05 Feb 2009
| by James Quilter
. The partnership with 'Angels and Demons' was created by Sony Pictures partnership agency Atom Marketing ...
25 Sep 2008
| by Fiona Ramsay
LONDON - Sony Pictures, McDonald's, State Farm and Toyota are the first brands to have signed up...of free music downloads. To promote the opening of Sony Pictures' comedy Nick and Norah's Infinite ...
to launch its new music service with other joint-venture partners Sony BMG, Universal Music Group, Warner Music Group and Sony ATV/ Music Publishing. MySpace Music will also incorporate the entire music ...
11 Feb 2005
Royal Mail's Mail Media division presents a case study on how Sony took a fresh approach to its...The challenge
The Sony Visa Card offers customers rewards for loyalty: every £1 spent earns one point (called a Pulsebeat) while every £1 spent on Sony products receives three Pulsebeats. These Pulsebeats can be traded for free Sony goods, including Sony Music, Sony Pictures Entertainment, PlayStation ...
24 Feb 2000
| by PAUL WHITFIELD
Sony and Bank of Scotland this week kick off a multi-million pound
marketing tie-in to promote...Sony and Bank of Scotland this week kick off a multi-million pound
marketing tie-in to promote ...
and
lifestyle press, as well as web activity. The mail push will target
existing consumers across the Sony group, pooling database information
from Sony Computer Entertainment, Sony Music Entertainment ...
26 Feb 2008
Picture The Loan is stepping up its digital activity with a website aimed at encouraging consumers...repaid. The idea is to convince consumers to consolidate
their repayments by signing up for a Picture ...
of customers it acquires via the web. Picture's TV campaign, created by Watson Phillips Norman, ranked second ...
27 Feb 2008
| by Daniel Farey-Jones
LONDON - A Picture Loans ad has been banned by the advertising watchdog for being misleading...The case comes just after Picture Loans stopped running its ads because of temporarily ...
was talking on the phone to Picture. The man said to the Picture adviser: We simply want everything in one ...
. Picture argued that the ad only showed someone making an initial enquiry rather than taking out a loan ...
21 Mar 2007
| by Andy Bird, Creative partner, Ogilvy Advertising
families' tragic testimonials. Now narrative has entered the genre with the latest offering from Picture...enough to fit a film crew in), talking on the
phone to 'Mike', his new best mate from Picture, about ...
has time to
patronise camcorder woman by telling Picture that it's a good thing
'there's no need ...
with Picture, and on that
level it certainly succeeds. If this sexist idiot can manage it, anyone
can. What ...
10 Jun 2011
| by Jeremy King
, Media Week has put together this picture gallery from the conference.
13 Oct 2010
per image to Save the Children. A short film is then generated for each user uploading their picture ...
05 Feb 2007
| by by Charlie McCathie
LONDON - Picture Financial, the financial services group, has signed Pod1 as its sole creative...in the year. Pod1 won the contract after a competitive three-way pitch. The agency has worked with Picture ...
director at Picture Financial, said: The firm plans to ramp up its online ad spend as it seeks to build ...