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We'll Call You: Sony Ericsson

29 Feb 2012

assure us that its takeover by Sony won't mess things up for us?...Mktg I've got a Sony Ericsson Xperia Arc S handset and I've heard that Sony Ericsson is being taken over by Sony. What does this mean for me? Sony Ericsson Nothing. Services will not change ... . If you want to upgrade, you go through your network. The new handset coming out is a Sony handset rather ...

We'll Call You: Netflix

18 Jan 2012

have done deals with Sony, Disney, ITV and Channel 4, but we're sure to be doing more. Mktg Do I get ...

WPP invests in Singaporean digital marketing agency Qais

15 Dec 2011 | by Sara Kimberley

Qais' clients include Sony Electronics, Hilton Hotels, Tata Motors and Sony Pictures. It will join forces with VML, rebrand as VML Qais and operate as part of Y R Asia. Qais' 31 strong-hold team with also join US-based digital agency, whose clients include Colgate-Palmolive, Dell, English Premier ...

Direct Agency of the Year: OgilvyOne

15 Dec 2011

in from ASOS Sony and Freggo, which appointed OgilvyOne to handle its UK launch. Just as significantly ...

From DM Bulletin to Data and Direct Bulletin

13 Oct 2011 | by Daniel Farey-Jones

, Superdrug and Sony Ericsson among those making efforts to build up one-to-one relationships ...

Print DM seeks a digital future

20 May 2011 | by Alex Brownsell

of years ago, Royal Mail unveiled its Sony eBridge branded DVD service, which, when consumers logged on ...

Make social a key touchpoint, says customer expert Phil Winters

19 May 2011 | by Daniel Farey-Jones

different angle on the subject crops up when after a question about Sony's recent data woes, Winters ... from iPhone users. "I don't think Sony did anything wrong," says Winters, "I've worked with Sony ...

Power 100: 100 to 50

17 May 2011 | by Nicola Clark

has bigger fish to fry. Having joined from Sony PlayStation as marketing director of the 30-strong ... operates as a standalone unit within Sony's music division, but punches far above its weight, thanks to the power of its associated TV formats, such as The X Factor. Sony will be watching closely. Whether Hardy ...

Sony admits further data losses ahead of customer retention effort

03 May 2011 | by Daniel Farey-Jones

Sony has admitted the personal information of a further 24.6 million customers may have been stolen...-demand service, Qriocity, in mid-April. It has now disclosed its Sony Online Entertainment arm, which offers ... includes names, addresses, email addresses, birthdates and phone numbers. In addition, Sony said ... customers affected by the data breaches, Sony has said it will give them free entertainment content and 30 ...

Sony admits hack attack netted personal data

27 Apr 2011 | by Daniel Farey-Jones

Sony has admitted personal data was compromised by the third-party attack, which has forced its...Sony suspended access to the network, which has about three million British users, last Wednesday ... for personal or sensitive information. Sony will not contact you in any way, including by email, asking ... identifiable information. If you are asked for this information, you can be confident Sony is not the entity ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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