Hall of Fame shortlists finalised and deadline extended
09 Sep 2011 | by Staff
Amanda McKenzie Phil Rumbol Sir Martin Sorrell Stevie Spring Rory Sutherland Simon Thompson *Daniel ...
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Lifeline: Unilever's media business
19 Jan 2012 | by Staff
boss, Sir Martin Sorrell, travels on many occasions to London EC4 and to Rotterdam, Mindshare ...
Ad agencies need to restructure around consumers, says Unilever
24 Jun 2011 | by Noelle McElhatton
and Ogilvy Mather, a WPP agency. Sir Martin Sorrell, WPP's chief executive, chaired the session ...
Unilever chief: 'We have to shift our thinking to New Delhi not New York'
24 Jun 2011 | by Noelle McElhatton
'm in Indonesia I see everyone on Facebook". Sir Martin Sorrell, WPP chief executive and chair of this morning ...
Clients do not see growth potential in Western Europe, admits Sorrell
02 Jul 2010 | by Mark Banham
Sir Martin Sorrell has stated that clients in Western Europe are "focused on cost containment...that would see a further 600,000 jobs lost in the public sector, Sorrell said the UK would have to face ... , and what they are doing is the unpleasant stuff early on." Sorrell called for a "coherent strategic plan ... taken under prime minister Mrs Thatcher, Sorrell said: "All the things that were done by Mrs Thatcher ...
Cannes 'Advertiser of the Year' celebrates marketing
28 Jun 2010 | by Arif Durrani
Speaking during a public debate with WPP founder and chief executive Sir Martin Sorrell on Friday (25 June), the global marketing leader said the current financial climate provided the perfect backdrop for the industry. Weed said: "Marketing is the very thing in tough times. The finance guys ...
Unilever's marketing chief to double digital spend
25 Jun 2010 | by Arif Durrani
Speaking to WPP's Martin Sorrell at the 57th International Cannes Lions Ad Festival today, the man now responsible for directing the world s second largest advertiser (behind Procter Gamble), with spend of $7.4 billion last year, was keen to stress the "multiplying effect going on of digitalisation ...
Biggest brands: Top 100 online advertisers 2010
30 Mar 2010 | by Adam Woods
of digital as the platform that runs through that entire media schedule.' Sir Martin Sorrell has suggested ...
Top 10 Marketing moments of 2008
17 Dec 2008 | by Nicola Clark
was the year that Sir Martin Sorrell's much-quoted 'bath-shaped recovery' became a distant dream. The collapse ...
City Republic: Will 2008 be as good for advertising as promised?
28 Jul 2008 | by Stephen Foster
2008 may not be boom year for ads after all This year was supposed to be a boom year for advertising globally, with the Olympics and the US Presidential elections boosting spending, credit crunch or no credit crunch. WPP's Sir Martin Sorrell has been talking up 2008 for a couple of years now, although ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
