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Brands navigate the Euro maze

switch to cheaper protein. If WPP chief executive Martin Sorrell is right, even advertising may be a ...

Hall of Fame shortlists finalised and deadline extended

Amanda McKenzie Phil Rumbol Sir Martin Sorrell Stevie Spring Rory Sutherland Simon Thompson *Daniel ...

Helen Edwards on Branding: Global theory, local practice

arrangements. Martin Sorrell took this route to justify Ford's recent global alignment, contrasting ...

Is there always fair play on the pitch?

internal politics first. 'What happens when, the day after you choose your agency, Sir Martin Sorrell calls ...

Clients do not see growth potential in Western Europe, admits Sorrell

Sir Martin Sorrell has stated that clients in Western Europe are "focused on cost containment...that would see a further 600,000 jobs lost in the public sector, Sorrell said the UK would have to face ... , and what they are doing is the unpleasant stuff early on." Sorrell called for a "coherent strategic plan ... taken under prime minister Mrs Thatcher, Sorrell said: "All the things that were done by Mrs Thatcher ...

Social media helps drive purchases

. Speaking at the Cannes Ad Festival last week, WPP chief executive Sir Martin Sorrell likened social media ...

Biggest brands: Top 100 online advertisers 2010

of digital as the platform that runs through that entire media schedule.' Sir Martin Sorrell has suggested ...

Raymond Snoddy on Marks & Spencer's marketing cuts

up to. Apart from anything else, the likes of Michael Grade, Sir Martin Sorrell, Rupert Murdoch ...

City Republic: Energy fears bear down on Europe

with private equity fund Apax broke down last night. WPP's Sir Martin Sorrell now has the option of extending ... week or so. Last night TNS closed at 268p, almost exactly Sorrell's offer. But Sir Martin has said ... for the costs of the aborted merger with GfK and trying to fend off WPP. Sorrell could win the day with a ...

City Republic: Will 2008 be as good for advertising as promised?

2008 may not be boom year for ads after all This year was supposed to be a boom year for advertising globally, with the Olympics and the US Presidential elections boosting spending, credit crunch or no credit crunch. WPP's Sir Martin Sorrell has been talking up 2008 for a couple of years now, although ...

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