Tourism Ireland hands £50 million global advertising account to Publicis
12 May 2011 | by Matt Williams
including the UK, US, France, Spain, Canada and Australia. The agency will begin working with the tourist ...
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Mindshare prepares for battle as Unilever calls £3bn global media review
13 Dec 2011 | by Arif Durrani
and Personal Care in 53 markets, including the UK, North America, France, Germany, Spain, Russia, India ...
WPP investors challenge executive pay
03 Jun 2011 | by John Reynolds
, Belgium and Spain as the most difficult markets. Across sectors, growth came across advertising ...
Castrol launches ad funded film starring Cristiano Ronaldo
09 Aug 2011 | by Sara Kimberley
in Madrid, Spain, in September before being broadcast on TV channels in 15 key markets for Castrol including ...
Campaign Viral Chart: Coca-Cola Tunisia takes top spot
20 Jan 2012 | by Ben Hall
The ad, by FP7 McCann Tunisia, continues a strong global performance from the brand in the social space, with Coca Cola ads from Spain and the Philippines featuring in the previous four charts . A follow-up to 2011's most shared ad from Volkswagen , featuring a mini-Darth Vader, takes second place ...
Campaign Viral Chart: Vinnie Jones BHF ad comes in 'hard and fast'
13 Jan 2012 | by Ben Hall
8. Coca-Cola 'superheroes' by Ogilvy and Mather Spain 10,992 shares this week All time: 24 ...
Campaign Viral Chart: Google's review of 2011 is most-shared ad
06 Jan 2012 | by Ben Hall
4. Coca Cola 'superh roes' by Ogilvy Mather Spain 9,936 shares this week All time: 14 ...
Initiative challenges assumptions of paid, earned and owned media
21 Jun 2011 | by Arif Durrani
the US, the UK, Spain, Italy, Germany, China, Australia, Colombia and Thailand. Sharing the podium ... found, for example, that in Australia, TV paid media drives trust. But in Spain, word ...
Burger King hands £12m UK advertising to CHI
18 Aug 2011 | by Anne Cassidy
, in March. A separate pitch was also held for the fast-food giant s advertising in Spain. CP B, which had ...
UK agencies fail to win Cannes Direct Lions
20 Jun 2011 | by Matt Williams
each. Brazilian agencies won six awards, while Sweden won five and Spain picked up four ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
