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Digital to drive media growth in 'golden age for the empowered consumer'

; Italy is expected to grow by the same figure to a valuation of $51.3bn while Spain will grow by 4 ... ,718 33,104 Australia 23,859 26,208 28,949 29,480 32,157 Spain ... ,731 Australia 33,494 34,972 36,855 37,764 39,459 Spain 27,213 28,426 29 ...

Aegis acquires Spain's Metra Seis

agency in Spain....). Aegis said that Metra Seis s expertise in quantitative research will fit well with Synovate Spain ... in these areas. Robert Lerwill, CEO of Aegis, said: Metra Seis is a very good addition to Synovate Spain, creating a highly competitive new player. Our clients in Spain stand to benefit from the combination ...

INTERNATIONAL BRIEFS: Marco de Comunicacion launches in Spain

BARCELONA: Marco de Comunicacion has launched in Spain, offering services including consumer

Mediaedge:cia acquires stake in Focus Media in Spain

LONDON – WPP Group has acquired an initial 49% stake in Spanish media investment management agency Focus Media, with plans to acquire a further 31% in September 2005, giving it a controlling share.

WPP's G2 division acquires 70% of Spain's MDS Boole

LONDON - WPP Group has acquired a 70% stake in Spanish data firm MDS Boole for an undisclosed sum, via its wholly owned operating company G2.

Alterian racks up new business through Spanish partner

LONDON - Alterian's Spain and Portugal reseller Alterian Iberica has won a number of new contracts...Vodafone Espana, the second-largest mobile operator in Spain, is using Alterian's marketing software for customer segmentation and campaign analysis. Iberica has also won the contract to implement ... -owned and 300 franchise stores in Spain, Portugal, Poland, the Czech Republic and Central and South America ...

BORDER LINES: BARCELONA - SCR lands WTC education PR

-owned English language business in Spain....SCR Relaciones Publicas has been hired to kick-start the franchising of a Pearson Education-owned English language business in Spain. The Direct English learning centres cater exclusively ... . The master franchise for Spain was bought this spring by WTC Time, a division of the World Trade Centre ...

INTERNATIONAL: Reuters PR chief in global drive

GENEVA: Reuters is about to appoint its first PR agency in Spain and will be seeking others...GENEVA: Reuters is about to appoint its first PR agency in Spain and will be seeking others outside Europe to follow. The move comes a month after the appointment of Marcus Ferrar as the news organisation s worldwide PR director, with a brief to beef up its global PR agency network ...

Yell lines up €3bn deal for Spanish directories publisher

LONDON – Directories business Yell has agreed to buy a majority stake in Spain's dominant...publisher of printed and online directories in Spain with an estimated market share of 90%. John Condron, Yell CEO, said: "TPI is a high quality directory business in Spain, one of Europe's largest and most ...

European online ad spend tops £5bn

EUROPE - More than £5bn euros were spent on online advertising in France, Spain, Italy and the UK..., France 1,157 million, Italy 480 million and Spain 311 million. Regional Interactive Bureau offices ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.