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Toyota named greenest brand in the world

The research, called Best Global Green Brands, combines public perception of environmental sustainability with performance on publicly available information and data. It covers the US, Japan, China, Germany, France, UK, Italy, Brazil, Spain, and India. The report said: "Its [Toyota's] high perception ...

Sovereign debt crisis lowers global brand values, report claims

23,491 19 15 Santander Spain 23,403 20 19 Tesco UK 21,640 ...

Vauxhall partners with Europcar to launch electric vehicle

in November. The Ampera will then be rolled out across France, Italy, Portugal, Spain and the UK from ...

Aston Martin secures first brand tie-up with Hackett

. These will comprise the UK, France, Spain, Germany, Ireland, Belgium, Holland, Switzerland, the UAE and Kuwait. ...

SEAT looks to make 'virtue' of Spanish origins with new strategy

outside Spain.

Honda skydiving ad plane crashes killing two

LONDON - The aeroplane used in Honda's live skydiving ad on Channel 4 has crashed in Spain the day

Paper Round (12 July) - Which brands are advertising in the national press?

by promotions today while food brands get some bad press and Spain hopes its World Cup win will attract tourists....News Corporation makes the most of its assets, promoting its Harper Collins published memoirs from Peter Mandelson in The Times. Readers can also save 30% off the cover price by keeping it in the family and ordering the book through The Times Bookshop. Visit Spain uses last night's World Cup win ...

Peugeot uses web to boost customer engagement

The 'My Peugeot' area will offer owners in the UK, France, Germany, Spain and Italy a personalised collection of tools to manage their vehicle, dealer and servicing information. The site has been developed by digital and eCRM agency Underwired. The agency recently won a three-way pitch for the task of building ...

The World: Paris - MPG takes over global Goodyear Dunlop account

The agency will now handle the business in eight countries: France, Spain, Italy, Portugal, Greece, Belgium, The Netherlands and Luxembourg. The company already works with Goodyear Dunlop in the US. Maria Luisa Francoli, the MPG chief executive, said: "This is an exciting win as it allows MPG to strengthen ...

Mindshare scoops Piaggio media account

The agency won the business after a pitch against undisclosed agencies. The account covers the major European markets, including the UK, Italy, Spain, France and Germany. Media duties for Piaggio were previously handled on a local basis. OMD, the incumbent in Piaggio's home market of Italy, did ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.