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Specsavers is continuing its "Should've gone to Specsavers" strategy, except this time it has a bit...with the familiar line: "Should've gone to Specsavers." Credits Project Sandpit Client Richard Holmes, marketing director, Specsavers Brief Promote the 2008 summer sale Creative agency Specsavers Creative ...
LONDON - Specsavers is turning to radio during the credit crunch to promote its contact lens sale....media plan. Specsavers creative director, Graham Daldry, said: "The reason we're doing a lot of radio ... liquidizer to reduce them into a million tiny pieces. Listen to doctor by Specsavers Credits Project Pile Driver / Doctor / Chef / Black Holes Client Specsavers marketing director Richard Holmes ...
LONDON - An online promotion for a free contact lens trial has been removed from the Specsavers...One person complained that the ad was misleading after being told that the hard contact lenses he needed were not included in the offer. Specsavers said hard contact lenses made up only a fraction ... current form. Specsavers must ensure it uses clear literature in future similar promotions. ...
Camilla Palmer worries that no-one will bother going to Specsavers at all after seeing its latest
Specsavers Opticians online marketing account....Hyperlink Marketing, the online relationship marketing specialist, has been appointed to handle Specsavers Opticians online marketing account. Hyperlink will handle Specsavers future online media buying strategy, focusing on the up-and-coming relaunch of specsavers.com and how this site can ...
Specsavers Opticians online marketing account....Hyperlink Marketing, the online relationship marketing specialist, has been appointed to handle Specsavers Opticians online marketing account. Hyperlink will handle Specsavers future online media buying strategy, focusing on the up-and-coming relaunch of specsavers.com and how this site can ...
The optician chain Specsavers has centralised its £21 million media planning and buying account...buying, worth £13 million. MEC led Group M's pitch and the consolidation will also see the Specsavers ... account management. Specsavers' marketing director, Andrew Molle, said: "I think this is probably ... . This unique solution will ensure Specsavers continues to strengthen its strategic multimedia-channel buying ...
campaign by the high street opticians, Specsavers....branding campaign by the high street opticians, Specsavers. In a 60-second commercial ... , the film is designed to reinforce Specsavers as both the market leader in the retail sector and a company which takes eyecare seriously. It will dovetail with Specsavers value-driven TV advertising ...
Specsavers is to sponsor the Channel 4 quizshow Countdown. The 12-month deal, which includes
LONDON - The Specsavers in-house creative team today released a viral sending up Barclaycard...skip. The "Should have gone to Specsavers" branding appears over the top of a muffled "bollocks" Specsavers creative director, Graham Daldry, said: "The Barclaycard ad was like a gift to us. Their man could've so easily been cast for Specsavers." ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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