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LONDON - What did the public see in the latest Specsavers ad, featuring 80s cartoon legend Postman...Watch the video above to find out. View the original ad: Specsavers 'Postman Pat' by Specsavers Creative Video produced by Vox Pops International on behalf of Campaign. Watch more Public View videos ...
LONDON - Specsavers has broken a new TV ad which parodies Lynx's famous 2006 'Billions' ad...The new TV ad, 'Specs effect', merges the two straplines from both brands 'Should've gone to Specsavers' and The Lynx effect' to form the strapline 'The should've gone to specsavers Effect', which ... . The idea for the ad came from Specsavers creative team, Simon Bougourd and Neil Brush, and permission ...
High street optician Specsavers has launched a viral campaign creating a pastiche of classic German.... The whale was created using CGI and the viral's dialogue is in German with English subtitling. Specsavers ... of realism and helps to establish the whale's presence." In January, Specsavers rolled out a comical viral ... on Specsavers YouTube channel and Facebook page and told the story of a sperm breaking away to be the first ...
The ad watchdog has banned a Specsavers press ad for misleadingly offering "the latest optical...The in-house ad read: "Some opticians charge extra for digital retinal photography. At Specsavers ... (SDOCT). The ASA noted Specsavers' response, which said the technology behind OCT had come into being ... than DRP. It decided Specsavers' claim that DRP was the latest technology was inaccurate and told ...
Specsavers is reviewing its £39 million UK media planning and buying business, which is currently...that Specsavers has called the review as part of a "statutory best practice" approach to its suppliers ... . The incumbent agencies are expected to repitch for the business. Last year, Specsavers, which handles its creative in-house, temporarily dropped its famous "Should ve gone to Specsavers" strapline. It soon ...
Specsavers has broken a new TV ad, featuring poorly sighted astronauts landing at the wrong airport...."Shuttle", which first aired yesterday (1 May), promotes Specsaver's two-for-one offer. The ad, by Specsavers Creative the brand's in-house team, features a space shuttle crew preparing to land. The ad ... director was Steve Loftus. MEC was the media agency. Graham Daldry, Specsavers Creative's creative ...
for Specsavers....to Specsavers line, was created in-house by Specsavers and directed by Darren Walsh, who shot the recent ...
LONDON - Specsavers has extended its TV campaign, a Lynx parody called 'The Specs Effect...as soon as soon as he puts on his ugly specs. Specsavers said it had increasingly looked at ways to make digital follow-ups to TV campaigns more engaging for their broad target audience. Specsavers' last home ... at Specsavers, said: "It is increasingly important for our campaigns to work effectively online. This has meant ...
Specsavers has dropped its "Should've gone to Specsavers" strapline in its latest ad for contact...The ad created in-house by Specsavers Creative, starts with a woman sitting under a tree reading a newspaper ad for its contact lens offer. The koala falls out of a tree, then approaches the astonished woman ... is an engaging way of saying that Specsavers has low contact lens prices. "The koala has been executed ...
Specsavers has launched a reactionary World Cup press campaign surrounding the goal...The press ad, devised by the optician retailer s in-house agency, Specsavers Creative, uses the text 'Goal line technology from 25'. It then shows an image of a pair of Specsavers glasses ... Express and the Daily Mail, and was overseen by Specsavers marketing director, Richard Holmes. Media ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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