12 May 2009
LONDON - George Bryant, founding partner of The Brooklyn Brothers, reviews the Specsavers...again. The Specsavers campaign is an example of a client thinking differently about how to spend its ...
in the commercial world? Specsavers is proving that the in-house model can work. A series of funny ads is cutting ...
-running 'Should have gone to...' banner, the ads laugh us into liking Specsavers. Though some may be better than ...
31 Mar 2011
| by Loulla-Mae Eleftheriou-Smith
Specsavers, the optical retailer, is launching a TV campaign focusing on long-sighted customers...Two ads, created by the brand s in-house agency, Specsavers Creative, break across national TV ...
to Specsavers ", the push includes an offer of free varifocals when purchasing a regular pair of glasses.
Graham Daldry, creative director, Specsavers Creative, said: "These ads are a good example of how we can ...
08 Apr 2011
| by Ed Owen
Specsavers have threatened legal action against rival GetLenses for using one of their ads...GetLenses used a Specsavers ad that compared prices with Boots Opticians. The ad was defaced with a marker pen to include GetLenses' prices, which were lower than those at Specsavers.
Specsavers ...
as they [Specsavers] were comparing prices in the same way. We have taken the doctored ad down, but have posted a new ...
04 Jan 2010
| by Joe Thomas
LONDON - Specsavers is rolling out a comical film to celebrate the brand's 25th anniversary called...The film, which will run on Specsavers YouTube channel and Facebook page between 11 and 14 January, follows a blind sperm. The spot tells the story of a sperm breaking away to be the first to swim towards an egg, but ends up swimming straight past the egg. The Specsavers logo appears and, as the blind sperm ...
22 Jun 2009
| by Fiona Ramsay
Specsavers has launched a press campaign on the back of the MP expenses claims debacle....to 50 as it was too much for a pair of glasses on allowance. Specsavers has launched an ad campaign ...
Glasses from only 25. Should've gone to Specsavers . Normal 0 false false false ...
08 Mar 2012
| by Matthew Chapman
Specsavers is rolling out an online game to increase the "reach and shelf-life" of its "sauna" TV...Specsavers' "angry chef" online game will be accompanied by an MSN homepage takeover on 12 March. It will subsequently be available to play via Specsavers' Facebook page.
The game, created by the brand's in-house advertising department Specsavers Creative, features a man who mistakes a kitchen for a sauna and is chased ...
20 Apr 2009
| by Staff
LONDON - A nationwide daytime TV campaign launches today TV to highlight the fact that Specsavers...to as Old Two Legs'. The pet eventually convinces his owner to buy Specsavers' hearing aids by placing ...
is the strapline Should've gone to Specsavers'. ...
29 Jul 2010
| by Jennifer Whitehead
Specsavers is backing an expanded and improved range of spectacles designed especially for children...holidays.
The ad was made by Specsavers Creative, the retailer's in-house ad shop, and is designed to appeal to a target audience of mothers.
Specsavers said that the under-16s market had always been ...
.
Jill Clark, director of retail communications at Specsavers, said: "Ultimately it's parents ...
10 Nov 2011
| by Sarah Shearman
Specsavers is set to become one of the first brands to use the newly expanded Google+, with a...of Specsaver glasses.
To win a chance to take part in the discussion members need to add Wan to the "circle ...
will be streamed on the Specsavers YouTube channel and updates will be posted to its Facebook page.
MEC created the social media campaign in conjunction with Specsavers.
Tim Langlois, digital marketing manager ...
11 Oct 2010
| by Loulla-Mae Eleftheriou-Smith
Specsavers, the opticians and retailer, launched its nationwide promotional campaign at the weekend...The campaign, created and handled by Specsavers Creative, includes TV, online, outdoor, press ...
Messy and Mr Greedy because he missed the latest Specsavers offer.
The ad is the latest to use the slogan "Should've gone to Specsavers" and is designed to promote six new Specsavers offers, which each ...
to remove filters
