Specsavers 'Garage' by Specsavers Creative
29 Jul 2010
Specsavers Creative has launched a UK TV campaign for the optical retailer's range of kids
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Specsavers 'nemesis' by Specsavers Creative
02 Apr 2009
In the latest Specsavers advertising campaign it all goes wrong for a pair of visually impaired OAP...The spot aims to promote Specsavers 30% off over-sixties deal. ...
Specsavers 'cover up' by Specsavers Creative
06 Apr 2009
Specsavers is taking a comical look at a competitor's attempts to cover up the opticians...The action begins in a boardroom where the head honcho of the opposition commands his minions to destroy all of Specsavers advertising. ...
Specsavers 'MP expenses' by Specsavers Creative
23 Jun 2009
Specsavers has launched a tactical ad poking fun at the MPs' expenses scandal....The press ad, carries the familiar "should have gone to Specsavers" strap line, in the context of an MP who claimed 210 for the cost of his wife's spectacles. ...
Specsavers 'big noise' by Specsavers Creative
16 Jun 2010
Specsavers Creative is launching a humorous TV campaign to promote its hearing centres.
Specsavers 'Xmas Viral 2009' by Specsavers Creative
09 Dec 2009
Specsavers is marking the Christmas season with a viral film that sees a poorly-sighted housewife
Specsavers delivers Olympic TV spot
06 Aug 2008 | by Staff
Specsavers is continuing its "Should've gone to Specsavers" strategy, except this time it has a bit...with the familiar line: "Should've gone to Specsavers." Credits Project Sandpit Client Richard Holmes, marketing director, Specsavers Brief Promote the 2008 summer sale Creative agency Specsavers Creative ...
Specsavers launches 2009 radio push
20 Jan 2009 | by Staff
LONDON - Specsavers is turning to radio during the credit crunch to promote its contact lens sale....media plan. Specsavers creative director, Graham Daldry, said: "The reason we're doing a lot of radio ... liquidizer to reduce them into a million tiny pieces. Listen to doctor by Specsavers Credits Project Pile Driver / Doctor / Chef / Black Holes Client Specsavers marketing director Richard Holmes ...
Watchdog censures Specsavers web ad
11 Mar 2009 | by Hadassah Nymark
LONDON - An online promotion for a free contact lens trial has been removed from the Specsavers...One person complained that the ad was misleading after being told that the hard contact lenses he needed were not included in the offer. Specsavers said hard contact lenses made up only a fraction ... current form. Specsavers must ensure it uses clear literature in future similar promotions. ...
Beattie to handle consumer push for Specsavers
15 Mar 2002 | by PETER SIMPSON
Beattie Media has been appointed by Specsavers to drive a national consumer PR campaign following a...by Specsavers PR director Mary Perkins. 'Our business has evolved in the past five years and we felt it was time ... effort. Specsavers has been voted the UK's most trusted brand by Reader's Digest and we will be building ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
